powersports business
Posts about the business side of the powersports industry. Includes tips and techniques for success in sales and marketing.
AIMEXPO PRESENTED BY NATIONWIDE PARTNERS WITH GOOD RIDE
AIMExpo presented by Nationwide – the only trade and consumer show for the North American Powersports Industry – is excited to announce that Carey Hart and Big B will be bringing the legendary Good Ride Rally to Columbus, OH on Saturday, September 28 in conjunction...
read more
AIMExpo Expands International, Latin American Reach
This week, the AIMExpo announced their expanded International and Latin America reach. This is excellent news for the AIMExpo as a sign that the industry is recognizing the need for the show. Below is a press release from the show announcing the partnership with Feria...
read more
Discover the Ride Expands Beyond the Motorcycle Industry to the Dallas-Fort Worth Auto Show
The program’s interactive attractions to reach thousands of new consumers, debuting outside of IMS for the first time at the 2019 Dallas-Fort Worth (DFW) Auto Show Santa Monica, Calif. (March 8, 2019) – The Progressive® International Motorcycle...
read more
Legends and Heroes Tour Series Opener Press Release
Legends and Heroes Tour Returns for 10th Anniversary Season in 2019 Honors Troy Lee at Series Opener Here is a news release I wrote and delivered for the Legends and Heroes Tour Traveling Moto Museum. In addition to the press releases content and distribution, I help...
read more
Order Online – Pickup In Store
Powersports dealers need to keep up with trends in the marketplace. Not just trends in powersports, but trends in retail as a whole. One of those emerging trends is ordering online and picking up in the store. It is something that every dealer should be able to...
read more
Motorcycle Ownership Among Women Climbs to 19 Percent
Late last month the Motorcycle Industry Council delivered some interesting data regarding the number of women owning motorcycles. The report indicated that now nearly 20% of motorcycle owners are women. That is almost double that of a decade ago and an excellent sign...
read more
Progressive International Motorcycle Show – Javits Center, NYC
The Progressive International Motorcycle Show returned to the Javits Center in NYC the weekend of November 30 - December 2, 2018. With more than 35 years of experience, the IMS Tour provides attendees with an all-access pass to the world of motorcycling, connecting...
read more
New Leadership Team to Run MIC Events
Congratulation to Cinnamon and Andre on their new positions at MIC Events and to Larry Little and Mike Webster on their success. The news release below is from the MIC. IRVINE, Calif., Nov. 26, 2018 – Cinnamon Kernes will lead MIC Events as vice president and general...
read more