Powersports business
Posts about the business side of the powersports industry. It includes tips and techniques for success in sales and marketing as well as news and current events.
Suzuki Restructures Motorcycle and Marine Division
Late last week Suzuki put out the following press release announcing the split of the motorcycle and marine division in their United States operations. The move to separate the divisions will allow...
The Progressive International Motorcycle Shows Announces IMS Outdoors
Each year, the IMS shows take place in convention centers across the country. With the limit on indoor activity, it was only a matter of time before the pandemic caused the cancellation of the 2021...
2021 AIMExpo Postponed
I am completely disappointed in the news that came down this week from my friends at the AIMExpo. The 2021 show has to be postponed to 2022. Originally scheduled for this weekend, it was moved to Q1...
Off-Highway and Dual-Purpose Motorcycle Sales Soar
Great news from the MIC. Now, can the industry keep those new and returning riders around. That will be the true test of this new enthusiasm. Press Release from the MIC Off-highway motorcycle sales...
AAPEX 2020 To Be Virtual Experience
Just after the news broke that SEMA would not go on as planned in 2020, the AAPEX show that also runs in Las Vegas at the same time as SEMA, announced that it would be a virtual show in 2020. Many...
The Business of Racing – No SEMA Show for 2020
Earlier this week, the organizers of SEMA put out a short statement regarding their 2020 show. It can been below in its entirety. Statement from SEMA about the 2020 SEMA Show DIAMOND BAR, Calif....
Dealer Registration Opens for AIMExpo 2021
I know it's still a couple of months away but the dealer registration has opened for the AIMExpo 2021. By now, you probably know how valuable I think these shows are for the industry so I won't go...
Congratulations Larry – Enjoy your retirement.
More news from the MIC this week. Read the entire press release below. Powersports Veteran Larry Little Retires After Decades of Key Industry Posts Irvine, Calif., June 30, 2020 – Larry Little...
New Off-Highway Motorcycle Sales are Up
Good news from the MIC this week. It turns out the pandemic has had some unexpected effects on the powersports business. They are reporting than sales of new off-highway motorcycles from January...
AIMExpo and Tucker Powersports Set New Direction for their Annual Shows
Last week the AIMExpo announced that powersports industry distributor Tucker Powersports will no longer be hosting their trade show. Instead, they have chosen to be a part of the newly rescheduled...
Curbside Pickup – Something you should have done before COVID19
The global pandemic caused by the COVID19 virus is forcing dealers to look at their business and adjust to the new normal. Sales appointments, no contact service deliveries, and curbside pick-up are...
AIMExpo Moves to January – Becomes an Industry Only Event
Significant changes are in store for the AIMExpo for 2020/2021. As they say, timing is everything and with all that is going on globally around the COVID19 pandemic and the need to change some of...
Powersports Employees Included Among Essential Workers
Great news from the MIC that dropped on Friday, April 17th. Revised Federal Guidance Released TodayFriday, April 17, 2020 Dear Members, Powersports employees, in manufacturing, distribution, sales,...
Open House Time of the Year – Revisited
Back in 2016, I wrote a piece on why I felt the spring open houses that so many dealers do should be moved to the fall. Back then I felt that the timing was wrong. Why go through all of the work and...
Parts Unlimited cancels August Madison NVP
Although it was scheduled for late August and hopefully well after the country re-opens from the COVID-19 pandemic, Parts Unlimited decided to pull the plug on their Madison NVP show. I personally...