Scott Lukaitis
Motorsports Marketing & Management
Racer Marketing & Management
Photographer
Writer
2018 AIMExpo Presented by Nationwide Hosts Record Number of Trade Attendees in Las Vegas
The results are in and the 2018 AIMExpo was a huge success. This is great news for the powersports industry. As a supporter of the show and exhibitor for the last two years, I've seen the effort that the entire AIMexpo staff puts in to make sure the show goes off...
read more
Boise Endurocross Photos
As part of my job duties at Engine Ice, I had the opportunity to attend the final round of the EnduroCross series in Nampa, ID. After setting up our display on the concourse I took the time to shoot some photos from the stands of the afternoon practice and hot laps....
read more
KROC 2018 Photos Friday-Saturday-Sunday
The 42nd annual Kawasaki Race of Champions (KROC) took place last weekend at Raceway Park. There were three solid days of racing and I was there to capture it all. There are 2 separate galleries, one for Friday night's whip contest and another for all of the racing...
read more
Reno Endurocross Photos
As part of my job duties at Engine Ice, I had the opportunity to attend Round 3 of the EnduroCross series in Reno, NV on September 22, 2018. After setting up our display on the concourse I took the time to shoot some photos from the stands of the afternoon practice...
read more
Raceway Park Photos 8/26/18
Sunny skies and pleasant temperatures greeted the 400+ racers in attendance at Raceway Park on August 26th. Great racing took place and there are more than 1100 photos from the day for you to check out. They can all be seen at the link below. As always the images are...
read more
Raceway Park Youth Series Photos 8/25/18
August 25th was the third round of the Youth Series racing at Raceway Park. This was a make-up race for one that was rained out earlier this season. The weather and racing were great and you can check out all of the photos at the link below. As always the images are...
read more
ABOUT ME
It’s been said, do something you love, and you’ll never work a day in your life. Little did I know back in 1984 when this whole journey started that I would be able to enjoy a career working in a rewarding, challenging and amazing industry.
From my days behind the parts counter to attending racing events across the country and working with the best athletes in powersports and motorsports, I’ve experienced it all, loving every minute of it!
More than 25 years of industry experience have allowed me to understand the business from all sides. It’s these experiences that I draw upon in my writing and consulting to bring the best advice and plans of actions.
