Powersports Industry Professional
Powersports, Motorsports & Racer
Marketing, Management, & Media
On the Friday before the Arlington Supercross I was able to attend a small meeting and tour at ABC Compounding of Texas. This is the facility that packages both Plastic Shine and Helmet Renew for Engine Ice. Since the supercross series was in town and less than 15...read more
As part of my work with Engine Ice as well as the work I do at the Legends and Heroes Tour I was able to attend the first 2 rounds of the 2019 supercross season. I don't shoot images of the actual racing but capture some of the action during the fan fest. Take a look...read more
Legends and Heroes Tour Returns for 10th Anniversary Season in 2019 Honors Troy Lee at Series Opener Here is a news release I wrote and delivered for the Legends and Heroes Tour Traveling Moto Museum. In addition to the press releases content and distribution, I help...read more
Powersports dealers need to keep up with trends in the marketplace. Not just trends in powersports, but trends in retail as a whole. One of those emerging trends is ordering online and picking up in the store. It is something that every dealer should be able to...read more
Late last month the Motorcycle Industry Council delivered some interesting data regarding the number of women owning motorcycles. The report indicated that now nearly 20% of motorcycle owners are women. That is almost double that of a decade ago and an excellent sign...read more
The Progressive International Motorcycle Show returned to the Javits Center in NYC the weekend of November 30 - December 2, 2018. With more than 35 years of experience, the IMS Tour provides attendees with an all-access pass to the world of motorcycling, connecting...read more
It’s been said, do something you love, and you’ll never work a day in your life. Little did I know back in 1984 when this whole journey started that I would be able to enjoy a career working in a rewarding, challenging and amazing industry.
From my days behind the parts counter to attending racing events across the country and working with the best athletes in powersports and motorsports, I’ve experienced it all, loving every minute of it!
More than 25 years of industry experience have allowed me to understand the business from all sides. It’s these experiences that I draw upon in my writing and consulting to bring the best advice and plans of actions.