Here are a couple of stories that came across my desk that I think are relevant and interesting to the powersports business community.
1 – NGK SPARK PLUGS ANNOUNCES EXECUTIVE CHANGES – From Motorcycle & Powersports News
NGK Spark Plugs (U.S.A.) Inc. has announced changes within its executive team, which includes the appointment of four individuals.
Clair Stewart has joined the company as vice president of supply chain management. In his new role, Stewart is responsible for procurement, materials, packaging and logistics. Before joining NGK Spark Plugs, Stewart was employed by Autokiniton Global Group for over 15 years, where he most recently served as vice president of supply chain.
Mark Pratt has been promoted to director of supply chain management. In this newly created role, Pratt will be responsible for planning and fulfillment operations. Pratt was previously the general manager of supply chain and has been with NGK Spark Plugs for 28 years.
Jeff Desveaux has been promoted to general manager of strategic growth and partnerships. In this newly created role, Desveaux will be responsible for the creation, sourcing and development of new business opportunities. Desveaux began his career with NGK Spark Plugs Canada in 2003 and most recently held the position of general manager of NGK Spark Plugs Canada.
Richard Ebert joined NGK Spark Plugs in April as general manager of finance, filling a recently vacated position. Before joining NGK Spark Plugs, Ebert held financial roles of increasing responsibility with Johnson Controls and Amcor, where he served as manufacturing finance director. As general manager of finance, Ebert is responsible for financial reporting, corporate accounting, accounts receivable and payables administration, financial planning and analysis, and manufacturing operations finance for NGK Spark Plugs USA.
“I am excited to announce these appointments to our executive team,” said NGK President and CEO Michael Schwab. “We continue to prepare for and create for the future, and the strategic, functional and operational expertise of these individuals and the entire executive team will allow us to maximize our growth potential for many years to come.”
2 – BRP Announces Preliminary Results of Substantial Issuer Bid – From BRP Inc
BRP Inc. (TSX: DOO, NASDAQ: DOOO) today announced the preliminary results of its substantial issuer bid (“SIB”), pursuant to which BRP offered to purchase for cancellation a number of its subordinate voting shares (“Shares”) for an aggregate purchase price not to exceed $250 million at a purchase price of not less than $103.00 and not more than $123.00 per Share. The SIB expired at 5:00 p.m. (Montreal time) on Friday, May 6, 2022. All dollar amounts are in Canadian dollars.
In accordance with the terms and conditions of the SIB and based on the preliminary calculation of Computershare Investor Services Inc. (“Computershare”) as depositary for the SIB, BRP expects to take up and pay for 2,427,184 Shares at a price of $103.00 per Share under the SIB, representing an aggregate purchase price of approximately $250 million and approximately 3% of the total number of BRP’s issued and outstanding Shares and multiple voting shares before giving effect to the SIB.
A total of 2,653,165 Shares were validly tendered and not withdrawn pursuant to auction tenders at or below the purchase price and purchase price tenders. Since the SIB was oversubscribed, shareholders who made auction tenders at or below the purchase price and purchase price tenders will have the number of Shares purchased prorated following the determination of the final results of the SIB (other than “odd lot” tenders, which are not subject to proration). BRP currently expects that shareholders who made auction tenders at or below the purchase price and purchase price tenders will have approximately 91% of their successfully tendered Shares purchased by BRP.
After giving effect to the SIB, BRP expects to have 36,355,652 Shares and 42,328,979 multiple voting shares issued and outstanding.
The number of Shares to be purchased, the proration factor and the purchase price referred to above are preliminary, remain subject to verification by Computershare and assume that all Shares tendered through notice of guaranteed delivery will be delivered within the two trading day settlement period. Upon take up and payment of the Shares purchased, BRP will release the final results, including the final proration factor.
The full details of the SIB are described in the offer to purchase and issuer bid circular dated March 31, 2022, as well as the related letter of transmittal and notice of guaranteed delivery, copies of which were filed and are available on SEDAR at www.sedar.com and on EDGAR at www.sec.gov.
This press release is for informational purposes only and does not constitute an offer to buy or the solicitation of an offer to sell BRP’s shares.
CAUTION CONCERNING FORWARD-LOOKING STATEMENTS
Certain information included in this release, including, but not limited to, statements relating to the SIB, the actual number of Shares to be taken up and paid for in connection with the SIB, the purchase price, the proration factor, and the number of Shares and multiple voting shares expected to be issued and outstanding after completion of the SIB, and other statements that are not historical facts, are “forward-looking statements” within the meaning of Canadian and United States securities laws. Forward-looking statements are typically identified by the use of terminology such as “may”, “will”, “would”, “should”, “could”, “expects”, “forecasts”, “plans”, “intends”, “trends”, “indications”, “anticipates”, “believes”, “estimates”, “outlook”, “predicts”, “projects”, “likely” or “potential” or the negative or other variations of these words or other comparable words or phrases. Forward looking statements, by their very nature, involve inherent risks and uncertainties and are based on several assumptions, both general and specific. BRP cautions that its assumptions may not materialize and that current economic conditions render such assumptions, although reasonable at the time they were made, subject to greater uncertainty. Such forward-looking statements are not guarantees of future performance and involve known and unknown risks, uncertainties and other factors which may cause the actual results or performance of BRP to be materially different from the outlook or any future results or performance implied by such statements. Further details and descriptions of these and other factors are disclosed in the offer to purchase and in BRP’s annual information form dated March 24, 2022.
About BRP
We are a global leader in the world of powersports vehicles, propulsion systems and boats built on 80 years of ingenuity and intensive consumer focus. Our portfolio of industry-leading and distinctive products includes Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft, Can-Am on and off-road vehicles, Alumacraft, Manitou, Quintrex boats and Rotax marine propulsion systems as well as Rotax engines for karts and recreational aircraft. We complete our lines of products with a dedicated parts, accessories and apparel business to fully enhance the riding experience. With annual sales of CA$7.6 billion from over 120 countries, our global workforce is made up of close to 20,000 driven, resourceful people.
Ski-Doo, Lynx, Sea-Doo, Can-Am, Rotax, Alumacraft, Manitou, Quintrex, Stacer, Savage, and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners.
3 – IMS Outdoors – Important Announcement
Dear IMS Fans,
We have some news to share today with our IMS Family. After 40 years of producing The International Motorcycle Shows and IMS Outdoors, we have made the difficult decision to suspend the IMS Tour in 2022.
The powersports industry is at a crossroads with where and how brands promote their products amidst the continued manufacturing and sourcing delays associated with the pandemic. These current hurdles that our brand partners are facing would have made it difficult for us to produce an IMS that would meet your, and our, expectations. Therefore, we will not be moving forward with the planned 2022 events, including the Ultimate Builder Custom Bike Show.
Any tickets purchased or Ultimate Builder Custom Bike Show registrations paid for 2022 events will be refunded to the credit card used for purchase within 7 business days. If you have not received your refund within 7 business days, please contact [email protected].
We greatly appreciate your attendance and loyalty over the years and will miss sharing your love for motorcycling with you.
4 – NOTHING HAS CHANGED: GETTING SERIOUS WITH THE 2023 KTM SX
How do you better dominance?
Like any champion racer we search every single corner for gains, for performance and for perfection. The 2023 KTM SXs will reshape the market as well as riders’ expectations. We haven’t changed our approach for outright excellence, so that means we’ve changed quite a bit for 2023.
We still have 12 models that scale from electric learner bikes through to 2-stroke minicycles (50, 65, 85cc) to larger 2-stroke thrillers at 125, 250 and 300cc capacity. The KTM SX-Fs consist of 250, 350 and 450 4-strokes. A potential AMA 450SX winner or MXGP world champion can grow in orange from his or her first meters on the dirt right up until those last few corners as a winner at the very highest level. So, we have the bikes but why jump into the family? Why embrace the KTM DNA? Well, the KTM SXs are the most powerful in each class and have the finest components. They are the most race focused.
Racing informs us to empower you. The 2023 KTM SXs are sleeker, slimmer, more controllable, the most desirable. They our best expression of the ultimate motocross ‘race’ so we’re ready for when you want to get really serious.
Behind the gate: Preparation and equipment
We are market leaders with the use of cutting-edge ideas and technology throughout our motorcycle portfolio and the 2023 KTM SXs are primed. Partnerships with companies such as KEIHIN, PANKL, and Brembo means performance possibilities have expanded. The 2023 KTM SX range will count on 2 maps (one standard, softer and linear power and another for a more aggressive response), launch control*, traction control*, a ‘roll-over’ sensor for large crashes, an hourmeter as standard with electronic fuel injection status and a fuel indicator through the Keihin engine management system. Other preparatory steps come through the tool-free adjustments now possible with the latest spec WP Suspension engineering. New 7.2l polythene fuel tanks can be filled (feeding into the protected one-piece fuel pump and filter) and a quick spin of the Excel alloy wheel rims is quicker and easier to check thanks to the fresh spoke ‘nipple’ design. You’re READY TO RACE.
Gate-drop and surging into action
Fired up with the electric starter (on all models) KTM SXs hammer along the straight and into the corners and jumps with aplomb. Our engine packages are more compact, more durable, more serviceable and offer the best power-to-weight ratio across the board.
New cylinder heads translates into performance gains but rearwards rotation of the engines by 2 degrees has given better centralization and a more profound effect for the chassis concept. Brand new 5-speed PANKL Racing Systems transmissions with an additional sensor for the 4-strokes mean that up-shifts (from 2nd gear onwards) are slicker thanks to the Quickshifter function. The Quickshifter can be disabled with a switch on the handlebar but a weight-optimized shift shaft in the transmission itself means that the operating force of the changes is now less and therefore easier. A Brembo hydraulic clutch ensures top-of-the-range dependability whatever the conditions.
With our 2-strokes, less carbs = more muscle. We’ve graced our KTM SXs with a new electronic fuel injection to ensure simplicity, enjoyment and uniqueness. Therefore, the SXs get a new 39mm throttle body with injectors positioned for pinpoint response. A ‘remix to the premix’ counts on a TPS-sensor for better behavior while idle and for the fuel-air mixture (not forgetting the cold start mechanism which is the same as the KTM SX-Fs). The effect is ‘more’: more power, more response, more assurance, more ease, more fun.
Finding the flow then attacking the track
The demands of competition, fitness and the track set the tone for any moto. It’s in the depths of this hard, physical stage of a race when the connection and feeling with any motorcycle can make the difference and fully harness the excitement and fulfilment. We’ve taken our chassis and frame design principals back to the core and have sought better dynamics, stability and strength. ‘Longitudinal rigidity’ is a key phrase and with accentuated rider feeling coming through an ‘anti-squat’ philosophy. This has been achieved by a new frame and mounts, subframe, swingarm, engine repositioning, ergonomics and WP Suspension tech.
The frame is hydro-formed, laser-cut and robot-welded. The wall thickness has been optimized to achieve improved specific rigidity in high stress areas such as the steering head and all new shock mounts. The KTM SX 2-strokes have new parallel frame mounts. The design is sportier with sights on extra agility; an example comes through the new inwardly moved footpegs for even greater clearance in ruts and for dropping the bike flat for jump scrubs. New footpegs are even larger in surface area, even if the die casting means they are lighter than before. Stiffness has been dialed with lighter die cast hollow swingarms (new casting processes allow for even more weight saving) and a new rear axle.
The WP Suspension XACT shock is shorter and lighter. The internal flow of liquids is more flush, reliable and resistant, and the shock’s smaller dimensions lower the chances of pollutants and dirt intrusion. The shape permits higher ground clearance with the linkage and advanced damping means better traction as the bike ingests the bumps with the new geometry setting. Entering corners or landing jumps any KTM SX can take full profit from WP XACT forks with AER air technology featuring a new hydrostop for more effective performance and more ‘bottoming’ resistance.
The 2023 KTM SXs are narrower and honed, but we have managed to increase contact area and surfaces to allow even more input into the handling of the bike. The flat orange seat – offering excellent grip and a stance emphasizing greater control – and the reworked front fender are other identifiable marks. The ‘mud flaps’ of the fender prevents excessive soil being flicked up towards the rider and the radiator in particularly wet conditions.
Finishing the moto strong
You’ve gone faster and longer than ever but any Pro racer will tell you that the last two-three laps of any moto are key. This is where the versatility and usability of the new KTM SXs are further fortes. The rate of energy absorption is high thanks to the forgiving chassis and other components such as the fresh CNC milled triple clamps with optimized bar mounts and wider grip surface area. This leads to less handlebar ‘twist’. The whole unit is protected by a new number plate design. The subframe is now a finely engineered hybrid thanks to polyamide reinforced aluminum, applying strength into the lower part of the frame and extending flexibility for control and comfort in upper sections. The subframe has been designed with advanced finite element analysis and weighs less than two kilos.
Count on the last centimeters of traction and performance provided by the Dunlop GEOMAX MX33 tires; chosen for the 2023 KTM SX line-up after a careful testing and selection process.
Once across the finish line it will be time to recover, to reset and to think about the next outing. At this point riders will consider some ‘mods’ and this is when accompanying KTM PowerParts and KTM PowerWear will have you covered. Riding gear, protection and extra parts and much more can be found and have been especially crafted for our 2023 KTM SX incarnations.
Welcome to the future. But don’t just take our word for it, watch out for a very special and exclusive video series on KTM digital channels to further breakdown the 2023 KTM SX range.
2023 KTM SX Collection highlights
// New, innovative and highly advanced generation of KTM SX motorcycles with unrivalled feeling and performance across 12 different models and the most complete collection from kids to Pro ass-kickers
// Brand new anti squat frame concept with redesigned and revitalized chassis setting and architecture. Even more centralization
// Ergonomics bringing the rider in closer contact with the bike to help the stability, agility and feel
// Lighter, more powerful engines and distinctive fuel injected 2-stroke motors
// Greater usability to make the motocross experience easier and more intuitive than ever before
5 – Harley-Davidson 2022 Investor Day Update: Hardwire Stage II – From Harley Davidson
Harley-Davidson, Inc. (“Harley-Davidson”) (NYSE: HOG) will host its 2022 Investor Day at the Harley-Davidson Museum in Milwaukee, WI today.
“We have a clearly defined vision and strategy that we believe will capture profitable growth opportunities. Despite the macro challenges, we are already seeing the proof points of The Hardwire and, today, we are taking it to the next level,” said Jochen Zeitz, Chairman, CEO and President, Harley-Davidson. “In motorcycling, when you want to get more out of an engine, you upgrade it by adding a Stage II kit, that is what we are doing with our Hardwire strategy, tuning the engine of our business for improved acceleration and increased performance.”
2022 Outlook – Reaffirmed
For the full year 2022, the Company reaffirms its initial guidance and continues to expect:
- HDMC revenue growth of 5 to 10%
- HDMC operating income margin of 11 to 12%
- HDFS operating income to decline by 20 to 25%
- Capital investments of $190 million to $220 million
The “Hardwire Stage II” financial targets 2021-2025E include:
- HDMC Revenue growth CAGR from 2021 to 2025E: +5% to +7%
- HDMC Operating Margin: 15% by 2025
- HDFS Operating Income growth CAGR from 2021 to 2025E: -3% to -5%
- HDFS Operating Income growth CAGR from 2022E to 2025E: +3% to +5%
HDMC Revenue 2021-2025E guidance excludes LiveWire One branded motorcycles and includes HD branded Motorcycles, Parts & Accessories, Apparel & Licensing, and Experiences.
In addition, the “Hardwire Stage II” includes consolidated financial targets at Harley-Davidson, Inc. (HDI) for 2021-2025E:
- Revenue CAGR for combined HDMC & LiveWire: +9% to +11%
- Operating Margin for combined HDMC & LiveWire: 12% by 2025
- Capital Expenditures for HDMC & LiveWire: $250 – $300 million per year
- Targeting $400 million of cost productivity for HDMC by 2025
Presentation Materials
Materials shared at this event, along with a recording of the presentation webcast, can be found after the meeting on Harley-Davidson’s Investor website at http://investor.harley-davidson.com/news-and-events/events-and-presentations.
Cautionary Note Regarding Forward-Looking Statements
This press release relates to the company’s strategic plan, The Hardwire, including Hardwire Stage II. The company intends that all statements in this press release concerning the company’s plan, including without limitation its plans, objectives and expectations, future financial and other results it seeks to attain, the new product introductions it contemplates, and its views of market opportunities and benefits and other matters resulting from the company’s strategy in this press release are “forward-looking statements” intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. Without limitation, the 2021-2025 financial targets included in this press release are forward-looking statements. These forward-looking statements are subject to certain risks and uncertainties that are likely to cause actual results to differ materially, unfavorably or favorably, from those anticipated as of the date of this press release (May 10, 2022). Certain of such risks and uncertainties are described below, and others are listed in Item 1A. Risk Factors, of the company’s Quarterly Report on Form 10-Q for the quarter ended March 27, 2022 as well as in Item 1A. Risk Factors of the company’s Annual Report on Form 10-K for the year ended December 31, 2021the company’s April 27, 2022 earnings press release. Shareholders, potential investors, and other readers should consider these factors in evaluating, and not place undue reliance on, the forward-looking statements. The forward-looking statements in this press release are made as of the date of this press release, and the company disclaims any obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.
The company’s ability to meet the objectives, milestones, outlooks, targets, and goals noted in this press release depends upon, among other factors, the company’s ability to: (i) execute its business plans and strategies, including The Hardwire and Hardwire Stage II, including each of the pillars of the plan; (ii) the evolution of LiveWire as a standalone brand, including the proposed separation of LiveWire into a separate business of the company through the combination of LiveWire and AEA-Bridges Impact Corp. (“ABIC”) and realize the expected business benefits from the combination of LiveWire with ABIC (the “Business Combination”), which may be affected by, among other things: (1) the ability of LiveWire to: (a) execute its plans to develop, produce, market, and sell its electric vehicles; (b) achieve profitability, which is dependent on the successful development and commercial introduction and acceptance of its electric vehicles, and its services, which may not occur; (c) adequately control the costs of its operations as a new entrant into a new space; (d) develop, maintain, and strengthen its brand; (e) execute its plans to develop, produce, market, and sell its electric vehicles; and (f) effectively establish and maintain cooperation from its retail partners, largely drawn from the company’s traditional motorcycle dealer network, to be able to effectively establish or maintain relationships with customers for electric vehicles; (2) competition; and (3) other risks and uncertainties indicated from time to time in the final prospectus of ABIC, including those under “Risk Factors” therein, and other documents filed or to be filed with the SEC by the company, LW EV Holdings, Inc. (HoldCo) or ABIC; (iii) manage supply chain and logistics issues, including quality issues, availability of semiconductor chip components and the ability to find alternative sources of those components in a timely manner, unexpected interruptions or price increases caused by supplier volatility, raw material shortages, war or other hostilities, including the conflict in Ukraine, or natural disasters, and longer shipping times and increased logistics costs, including by successfully implementing pricing surcharges; (iv) develop and introduce products, services and experiences on a timely basis that the market accepts, that enable the company to generate desired sales levels and that provide the desired financial returns, including successfully implementing and executing plans to strengthen and grow its leadership position in Grand American Touring, large Cruiser and Trike, grow its complementary businesses, including Parts & Accessories and Apparel & Licensing, and evolve as a global lifestyle brand; (v) manage and predict the impact that new, reinstated or adjusted tariffs may have on the company’s ability to sell products internationally, and the cost of raw materials and components, including the temporary lifting of the Section 232 steel and aluminum tariffs and incremental tariffs on motorcycles imported into the EU from the U.S., between U.S. and EU, which expires on December 31, 2023; (vi) successfully carry out its global manufacturing and assembly operations; (vii) continue to develop the capabilities of its distributors and dealers, effectively implement changes relating to its dealers and distribution methods and manage the risks that its dealers may have difficulty obtaining capital and managing through changing economic conditions and consumer demand; (viii) accurately analyze, predict, and react to market demand, changing market conditions and attributes of the population of motorcycle riders; and (ix) perform in a manner that enables the company to benefit from market opportunities while competing against existing and new competitors.
In particular:
- The statements in this press release relating to the company’s strategic plan, The Hardwire and Hardwire Stage II, particularly the 2021-2025 financial targets and other potential results from the plan, generally represent only the company’s goals, aims, and objectives regarding the plan and potential results from the plan.
- While many statements use language that might imply a level of certainty about the likelihood that the company will attain these goals, aims, and objectives, it is possible that the company will not attain them in the timeframe noted or at all.
- By their nature, the risk and uncertainty associated with these goals, aims, and objectives are greater than that associated with near-term guidance, and should not be construed as guidance.
Therefore, investors should construe these statements regarding The Hardwire and Hardwire Stage II only as goals, aims, and objectives rather than promises of future performance or absolute statements.
About Harley-Davidson
Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. Our vision: Building our legend and leading our industry through innovation, evolution and emotion. Our mission: More than building machines, we stand for the timeless pursuit of adventure. Freedom for the soul. Since 1903, Harley-Davidson has defined motorcycle culture with an expanding range of leading-edge, distinctive and customizable motorcycles in addition to riding experiences and exceptional motorcycle accessories, riding gear and apparel. Harley-Davidson Financial Services provides financing, insurance and other programs to help get Harley-Davidson riders on the road. Learn more at www.harley-davidson.com.
6 – Dealership group adds fifth location in state – From Powersports Business
The latest powersports dealership acquisition will allow the new owners to expand as part of their 50 years in the business, according to a Facebook post. With locations already in Rocky Mount, Greenville, New Bern, Tarboro, Twin County Motorsports & Marine / Big Rock Powersports & Marine announced that it has added a location in Elizabeth City.
READ THE ENTIRE POST HERE – https://powersportsbusiness.com/top-stories/2022/05/11/dealership-group-adds-fifth-location-in-state/
7 – First returning exhibitors sign up for Big East Powersports Show – From Powersports Business
Returning exhibitors are in signing mode for the 29th annual Big East Powersports Show, set for Sept. 30 – Oct. 2 at the New York State Fairgrounds – Exposition Center in Syracuse.
The first two companies to sign on as returning exhibitors are Stud Boy traction product and USI skis, both familiar brands to show attendees over the last nearly three decades. The displayer list has expanded to include Thunder Products Clutching, Oswego County and Woody’s Traction in recent days.
READ THE ENTIRE POST HERE – https://powersportsbusiness.com/top-stories/2022/05/10/first-returning-exhibitors-sign-up-for-big-east-powersports-show/
8 – RumbleOn Reports Record First Quarter 2022 Financial Results – From RubleOn Inc
RumbleOn, Inc. (NASDAQ: RMBL) (the “Company” or “RumbleOn”), the nation’s first technology-based omnichannel powersports platform, today announced operational and financial results for the three months ended March 31, 2022. RumbleOn management is hosting an investor call to discuss the Company’s results today, May 10, 2022, at 7:30 am CT (8:30 am ET).
Management Commentary
Marshall Chesrown, RumbleOn’s Chief Executive Officer commented, “We are reimagining the customer experience, building the future of powersports, both online and in the showroom, and we’ve made great strides on our mission. We strengthened our omnichannel consumer offering, expanded our national footprint, and deepened our leadership position in powersports.”
“We entered 2022 with great momentum and a new regional management structure to support our vision — and our first quarter results demonstrate our strong execution. Not only are we capturing market share, we are doing so with gross margin expansion and robust cash generation,” continued Chesrown.
“We remain singularly focused on our North Star, providing customers an unparalleled choice of products and services, as well as an unmatched buying experience. We are confident that we are positioning RumbleOn for sustainable long-term growth and profitability,” concluded Chesrown.
First Quarter 2022 — Summary Financial Results
Reconciliation of GAAP to non-GAAP financial measures are provided in accompanying financial schedules.
Unless otherwise noted, all comparisons are on a sequential basis for the three months ended March 31, 2022, as compared to the three-months ended December 31, 2021.
(Unaudited) | |||||||||
$ in millions | Three Months Ended | Change | |||||||
Mar 31, 2022 | Dec 31, 2021 | Mar 31, 2021 | Sequential | Year-over-Year | |||||
Total Unit Sales (#) | 19,380 | 17,037 | 3,500 | 13.8% | 454% | ||||
Total Revenue1 | $459.9 | $430.3 | $104.3 | 6.9% | 341% | ||||
Gross Profit | $105.2 | $90.1 | $11.2 | 16.8% | 839% | ||||
Gross Profit Margin | 22.9% | 20.9% | 10.7% | 200bps | 1,200bps | ||||
Net Income (Loss) | $9.1 | $20.7 | $(4.5) | (56.0)% | nm | ||||
Adjusted EBITDA | $31.4 | $24.3 | $0.0 | 29.2% | nm | ||||
1 Revenue from Finance and Insurance (F&I) is being recognized on a net basis. F&I revenue for 3 months ended Dec 31, 2021 has been stated on a net basis for comparison purposes.nm = not meaningful |
Total unit sales grew 13.8% to 19,380 units. Powersports segment made up approximately 86.5% of total unit sales in the first quarter and the automotive segment made up the remaining approximately 13.5%.
Total revenue grew 6.9% to $459.9 million, driven primarily by strength across the powersports segment, which was partially offset by a decline in revenue from the automotive segment. The powersports segment revenue made up approximately 73.2% of total revenue in the first quarter, the automotive segment made up approximately 24.1%, and the vehicle logistics segment made up approximately 2.7%.
Gross profit grew 16.8% to $105.2 million and gross profit margin was 22.9%, up from 20.9% in the prior quarter. Increases were driven by strength across the powersports segment and partially offset by the automotive and vehicle logistics segments, which made up approximately 3.4% and 2.4% of gross profit in the first quarter, respectively.
Operating expenses were $82.6 million, or 17.9% of revenue, compared to $74.2 million or 17.2% of revenue in the prior quarter. Total stock-based compensation was $1.9 million down from $2.1 million.
Net income was $9.1 million or 2.0% of revenue, as compared to $20.7 million or 4.8% of revenue in the prior quarter. As a reminder, net income included a one-time tax benefit of approximately $11 million in the fourth quarter of 2021.
Adjusted EBITDA was $31.4 million, up 29.2% from $24.3 million in the prior quarter.
Cash and cash equivalents as of March 31, 2022, including restricted cash, was approximately $68.9 million. Total debt was $380.0 million and net debt, defined as total debt less cash and cash equivalents, including restricted cash, was $311.1 million. Availability under our floor plan credit facilities, defined as the aggregate amount of floor plan credit facilities less the aggregate amount of borrowings against the floor plan credit facilities, totaled $132.3 million. Total available liquidity, defined as cash and cash equivalents, including restricted cash, plus availability under our floor plan credit facilities, totaled $201.2 million.
Cash flow from operating activities was $31.3 million, compared to $(2.4) million in the prior quarter.
Weighted average basic shares of Class B common stock outstanding were 15,693,900 and weighted average fully diluted shares of Class B common stock outstanding were 15,718,441. As of March 31, 2022, RumbleOn had 16,381,443 total shares of Class B common stock outstanding.
Full Year 2022 — Financial Outlook
Narinder Sahai, RumbleOn’s Chief Financial Officer commented, “We are seeing continued strength with a robust demand for Powersports units. We are very excited by the opportunities ahead and believe we have the strategy in place to continue to deliver revenue growth and profitability, with strong unit economics and robust cash generation.”
RumbleOn anticipates that used unit purchasing levels and sales will continue to grow as it acquires more powersports units directly from consumers and directs this inventory to its retail locations. As such, the Company continues to expect in excess of 50% year-over-year growth in Used Retail Powersports Unit Sales on a full year basis. In regards to New Retail Powersports Unit Sales, RumbleOn now expects full year 2022 levels will be flat to slightly down on a comparable basis with the prior year, due to ongoing manufacturer supply chain constraints.
RumbleOn is reiterating its outlook for the full year 2022:
- Total revenue within the range of $1.9 to $2.0 billion.
- Adjusted EBITDA of at least $145 million which includes up to $20 million of incremental operating and capital investments in key strategic areas .
First Quarter 2022 — Segment Results
Unless otherwise noted, all comparisons are on a sequential basis for the three months ended March 31, 2022, as compared to the three-months ended December 31, 2021.
Powersports Segment
Reconciliation of GAAP to non-GAAP financial measures are provided in accompanying financial schedules.
(Unaudited) | |||||||||
$ in millions except per unit | Three Months Ended | Change | |||||||
Mar 31, 2022 | Dec 31, 2021 | Mar 31, 2021 | Sequential | Year-over-Year | |||||
Unit Sales (#) | |||||||||
New | 9,677 | 8,070 | — | 19.9% | nm | ||||
Used 1 | 7,080 | 5,408 | 1,006 | 30.9% | 604% | ||||
Total Powersports Unit Sales | 16,757 | 13,478 | 1,006 | 24.3% | 1,566% | ||||
Revenue | |||||||||
New | $162.2 | $126.7 | $— | 28.0% | nm | ||||
Used 1 | $92.4 | $75.3 | $10.5 | 22.7% | 780% | ||||
Finance & Insurance, net 2 | $27.5 | $22.1 | $0.3 | 24.4% | nm | ||||
Parts, Services, and Accessories | $54.7 | $50.9 | $— | 7.5% | nm | ||||
Total Powersports Revenue | $336.8 | $275.0 | $10.8 | 22.5% | 3,019% | ||||
Gross Profit | |||||||||
New | $31.2 | $25.1 | $— | 24.3% | nm | ||||
Used 1 | $15.2 | $9.2 | $2.7 | 65.2% | 463% | ||||
Finance & Insurance, net 2 | $27.5 | $22.1 | $0.3 | 24.4% | nm | ||||
Parts, Services, and Accessories | $25.3 | $23.0 | $0.0 | 10.0% | nm | ||||
Total Powersports Gross Profit | $99.2 | $79.4 | $3.0 | 24.9% | 3,207% | ||||
Powersports GPU 3 | $4,681 | $4,577 | $— | 2.3% | nm | ||||
1 Used powersports includes both retail and wholesale powersports.2 Revenue from Finance and Insurance is being recognized on a net basis. Historical financial results have been revised to conform with the net revenue recognition. The revenue impact in the fourth quarter of 2021 was approximately $10.6 million.3 Powersports GPU represents powersports gross profit per retail vehicle. “Powersports GPU” is the gross profit attributable to powersports vehicles sold, inclusive of finance & insurance, net, divided by retail powersports units sold.nm = not meaningful |
Used Powersports Units, which includes used retail and wholesale powersports units, grew 30.9% sequentially. RumbleOn continued to benefit from strength in acquiring used powersports units from consumers, significant expansion of its retail locations, and a strong demand environment. As such, RumbleOn placed more used powersports inventory in its retail locations, which drove an increase in used retail unit sales, offset by a decline in wholesale unit sales.
- Used Retail Powersports Units grew approximately 43.1%. Revenue from Used Retail Powersports Units increased 30.9% and gross profit from Used Retail Powersports Units increased 79.8% sequentially.
- Used Wholesale Powersports units, revenue, and gross profit were down 14.5%, 36.8%, and 52.9%, respectively, driven by the Company’s decision to sell more units through its higher margin retail channel.
New Powersports Unit Sales growth was driven by a strong demand environment and breadth of inventory available. Excluding the contribution from its acquisition of Freedom Powersports, which closed on Friday, February 18, 2022, New Retail Powersports Unit Sales would have been up 5%. RumbleOn expects New Retail Powersports Unit Sales to moderate due to ongoing manufacturer supply chain constraints.
Powersports GPU was $4,681, as compared to $4,577 in the prior quarter. Powersports GPU is the gross profit attributable to Powersports vehicles sold, inclusive of Finance & Insurance, net, divided by Retail Powersports Units sold. Note that Powersports GPU excludes gross profit from Parts, Services, and Accessories.
Automotive Segment
(Unaudited) | |||||||||
$ in millions | Three Months Ended | Change | |||||||
Mar 31, 2022 | Dec 31, 2021 | Mar 31, 2021 | Sequential | Year-over-Year | |||||
Automotive Unit Sales (#) | 2,623 | 3,559 | 2,494 | (26.3)% | 5.2% | ||||
Automotive Revenue | $110.7 | $144.2 | $84.1 | (23.2)% | 31.6% | ||||
Automotive Gross Profit | $3.4 | $7.8 | $6.2 | (56.4)% | (45.2)% |
Revenue from the automotive segment declined 23.2% sequentially, primarily driven by a 26.3% decline in automotive unit sales, which was offset slightly by a 4.2% increase in revenue per automotive unit sold in the quarter. Automotive gross profit was down due to a decrease in gross profit per vehicle, which was largely driven by a challenging quarter-over-quarter comparison due to outsized strength in the fourth quarter.
Vehicle Logistics Segment
(Unaudited) | |||||||||
$ in millions | Three Months Ended | Change | |||||||
Mar 31, 2022 | Dec 31, 2021 | Mar 31, 2021 | Sequential | Year-over-Year | |||||
Vehicles Transported (#) | 21,831 | 21,847 | 18,907 | (0.1)% | 15.5% | ||||
Vehicle Logistics Revenue | $13.6 | $12.7 | $10.0 | 7.1% | 36.0% | ||||
Vehicle Logistics Gross Profit | $2.6 | $2.8 | $2.0 | (7.1)% | 30.0% |
Vehicle logistics revenue was up 7.1% sequentially, driven by increased revenue per vehicle transported which reached $624.0 in the first quarter. Gross profit for this segment was up year-over-year, but down sequentially, driven primarily by higher gasoline prices and operational costs in the quarter.
Conference Call Details
RumbleOn’s management will host a conference call to discuss its operational and financial results, and provide a detailed outlook on May 10, 2022 at 8:30 a.m. Eastern Time. A live and archived webcast can be accessed from RumbleOn’s Investor Relations website. To access the conference call telephonically, callers may dial 1-877-407-9716 (or 1-201-493-6779 for callers outside of the United States) and enter conference ID 13728934.
9 – POWERSPORTS DEALERSHIP SCHOLARSHIP PRESENTED BY BLACKPURL – From Motorcycle & Powersports News
Blackpurl has introduced the Powersports Dealership Scholarship Presented by Blackpurl. The scholarship program is open to students who are currently enrolled in or have been accepted to an accredited college or university; are an employee or the child of an employee of a powersports dealership; and are living in the U.S., Canada, Australia or New Zealand.
Blackpurl wants to support the powersports industry by helping the next generation of leaders with their education. Two $1,000 scholarships will be awarded for the 2022-2023 academic school year. To apply visit blackpurl.com/powersports-scholarship/ and submit a 600-word essay answering the question, “In eight years, how will technology shape the modern-day powersports dealership? The application process is now open online and will close on July 1, 2022.
“We are excited to offer this scholarship and support the youth of the powersports industry. We believe in the potential of the next generation and want to help them reach their goals. We look forward to reviewing their essays and reading their insights about this amazing industry,” said Seth Nagle, head of growth at Blackpurl.
“The powersports industry is something special. If we can help support the next generation of enthusiasts, dealers and entrepreneurs, that’s what it’s all about. This is our first year offering the scholarship program and certainly won’t be our last,” said Mike Wyrzykowski, CEO of Blackpurl.
To learn more or apply, visit blackpurl.com/powersports-scholarship/.
10 – Vista Outdoor Announces Plan to Separate its Outdoor Products and Sporting Products Segments Into Two Independent, Publicly-Traded Companies – From Vista Outdoor
Vista Outdoor Inc. (“Vista”, the “Company” or “we”) (NYSE: VSTO) today announced that its Board of Directors has unanimously approved a plan to separate its Outdoor Products and Sporting Products segments into two independent, publicly-traded companies. The Company expects to create these companies through a tax-free spin-off of its Outdoor Products segment to Vista Outdoor shareholders. Following the separation, the Company’s Outdoor Products segment will be an industry-leading platform of outdoor brands including CamelBak, Bell, Giro, Camp Chef, Bushnell, Bushnell Golf, Foresight Sports, Stone Glacier and QuietKat. As an independent company, Sporting Products will continue to focus on ammunition categories through its renowned brands including Federal, Remington, CCI, Speer, Estate Cartridge and HEVI-Shot.
Compelling Strategic Benefits
The separation is expected to create a number of compelling benefits, including:
- Enhanced strategic focus with supporting resources: Enhanced strategic focus with resources to support each company’s specific operational needs and growth drivers.
- Tailored capital allocation priorities: Tailored capital allocation philosophies that are better suited to support each company’s distinctive business model and long-term goals.
- Strengthened ability to attract and retain top talent: Enhanced ability to attract and retain top talent that is ideally suited to execute each company’s strategic and operational objectives.
- Compelling value for shareholders: Differentiated and compelling investment opportunity based on each company’s particular business model. Vista Outdoor anticipates that, as separate, independent companies, Outdoor Products and Sporting Products will each be better positioned to be more appropriately valued by the market.
- Expanded strategic opportunities: Improved focus will allow Outdoor Products to further cement its reputation as the acquirer of choice through continued M&A in the outdoor recreation products marketplace and enable Sporting Products to secure attractive partnerships with other manufacturers.
“Over the past few years, we’ve made significant progress executing on our strategy to grow our leading portfolio of brands, driving operational efficiencies and delivering value to our shareholders,” said Chris Metz, Chief Executive Officer of Vista Outdoor. “As a result of our efforts, we have built strong businesses that are well-positioned for continued growth and success as independent companies. As a result of the separation, our Outdoor Products and Sporting Products businesses will have resources, management teams and capital allocation priorities tailored to their respective strategic goals. We are confident that this increased focus will better allow each company to deliver long-term value for its shareholders, employees, customers and other stakeholders. The Centers of Excellence we have built will reside within the Outdoor Products business and continue to provide meaningful industry differentiation.”
“Following a thorough assessment of Vista Outdoor’s businesses, operations and value creation opportunities, the Board determined that a spin-off of its Outdoor Products business would unlock significant value,” said Michael Callahan, Chairman of the Board of Directors. “We are committed to working together through this transformative process to ensure that each company is optimized with the right teams and resources in place so that it can continue to deliver innovative, quality products that enhance outdoor experiences and create value for its shareholders.”
Outdoor Products to Expand its Industry-Leading, Diversified Platform of Iconic Outdoor Brands
Following the separation, Outdoor Products (to be renamed at a later date) will be an industry-leading, diversified platform of iconic outdoor brands, including CamelBak, Bell, Giro, Camp Chef, Bushnell, Bushnell Golf, Foresight Sports, Stone Glacier and QuietKat, among others. With its portfolio of brands, deep customer relationships, operational expertise and shared financial resources, Outdoor Products will immediately be a leading provider of products for outdoor enthusiasts around the globe. Outdoor Products will serve consumers in a diverse and fast-growing set of categories, representing an estimated $30 billion domestic market in its core and immediately adjacent end markets, with an estimated total global addressable market in excess of $100 billion. Outdoor Products will be led by a dedicated management team that will be better positioned to focus on capturing value in distribution channels, supply chain management and logistics. Outdoor Products’ capital allocation strategy will prioritize growth through the strategic acquisition of complementary outdoor businesses, as well as reinvestment in organic growth through new product development, marketing and expanded e-commerce and international sales.
Outdoor Products will be led by Chris Metz as Chief Executive Officer and Sudhanshu Priyadarshi as Chief Financial Officer following completion of the separation. The other members of the Outdoor Products leadership team will be announced at a later date. Outdoor Products will be headquartered in Bozeman, Montana.
Sporting Products to Continue as the World’s Leading Manufacturer of Ammunition
Following the spin-off, Sporting Products (to be renamed at a later date) will continue to be the world’s leading manufacturer of ammunition. Its brands, which include Federal, Remington, CCI, Speer, Estate Cartridge and HEVI-Shot, are beloved by hunters, recreational shooters and law enforcement around the world. Sporting Products will continue to drive growth, operational efficiencies and cash flow by leveraging its unmatched operational expertise, scale, and customer relationships. Sporting Products’ capital allocation strategy will prioritize using its strong cash flow for returning capital to shareholders. With its leading portfolio of ammunition brands and four domestic manufacturing facilities, Sporting Products will be well-positioned to continue meeting increased demand from its growing and increasingly diverse consumer base and greater hunting participation.
Jason Vanderbrink, who is currently President of Sporting Products, will be appointed Chief Executive Officer following completion of the separation. The other members of the Sporting Products leadership team will be announced at a later date. Sporting Products will continue to be headquartered in Anoka, Minnesota.
Details of the Spin-Off
Vista Outdoor anticipates that the transaction will be in the form of a distribution to its shareholders of 100% of the stock of Outdoor Products, which will become a new, independent publicly traded company. The distribution is intended to be tax-free to U.S. shareholders for U.S. federal income tax purposes.
Vista Outdoor currently expects the transaction will be completed in calendar year 2023, subject to final approval by the Company’s Board of Directors, a Form 10 registration statement being declared effective by the U.S. Securities and Exchange Commission, regulatory approvals and satisfaction of other conditions. There can be no assurance regarding the ultimate timing of the proposed transaction or that the transaction will be completed.
Advisors
Morgan Stanley & Co. LLC is acting as sole financial advisor and Cravath, Swaine & Moore LLP is acting as legal advisor to the Company.
Conference Call and Webcast Information
Vista Outdoor separately reported its fourth quarter and fiscal year 2022 financial results. The Company has posted an investor presentation to its website and will host a conference call at 9:00 am ET to discuss the results and today’s announcement.
The conference call will be accessible through live webcast. Interested investors and other individuals can access the webcast and view and/or download the press releases via Vista Outdoor’s website (www.vistaoutdoor.com). Choose “Investors” then “Events and Presentations”. For those who cannot participate in the live webcast, a telephone recording of the conference call will be available until June 2, 2022. The telephone number is 1-866-813-9403, and the confirmation code is 652135.
Forward Looking Statements
Certain statements in this press release and other oral and written statements made by Vista Outdoor Inc. (“Vista Outdoor”, “we”, “us” or “our”) from time to time are forward-looking statements, including those that discuss, among other things: Vista Outdoor’s intent to separate our Outdoor Products and Sporting Products segments and Vista Outdoor’s preliminary strategic, operational and financial considerations related thereto; Vista Outdoor’s plans, objectives, expectations, intentions, strategies, goals, outlook or other non-historical matters; projections with respect to future revenues, income, earnings per share or other financial measures for Vista Outdoor; and the assumptions that underlie these matters. The words ‘believe’, ‘expect’, ‘anticipate’, ‘intend’, ‘aim’, ‘should’ and similar expressions are intended to identify such forward-looking statements. To the extent that any such information is forward-looking, it is intended to fit within the safe harbor for forward-looking information provided by the Private Securities Litigation Reform Act of 1995. Numerous risks, uncertainties and other factors could cause Vista Outdoor’s actual results to differ materially from expectations described in such forward-looking statements, including the following: risks related to the separation of our Outdoor Products and Sporting Products segments, including that the process of exploring the transaction and potentially completing the transaction could disrupt or adversely affect the consolidated or separate businesses, results of operations and financial condition, that the transaction may not achieve some or all of any anticipated benefits with respect to either business and that the transaction may not be completed in accordance with our expected plans or anticipated timelines, or at all; impacts from the COVID-19 pandemic on Vista Outdoor’s operations, the operations of our customers and suppliers and general economic conditions; general economic and business conditions in the United States and Vista Outdoor’s other markets outside the United States, including conditions affecting employment levels, consumer confidence and spending, conditions in the retail environment, and other economic conditions affecting demand for our products and the financial health of our customers; Vista Outdoor’s ability to attract and retain key personnel and maintain and grow its relationships with customers, suppliers and other business partners, including Vista Outdoor’s ability to obtain acceptable third party licenses; Vista Outdoor’s ability to adapt its products to changes in technology, the marketplace and customer preferences, including our ability to respond to shifting preferences of the end consumer from brick and mortar retail to online retail; Vista Outdoor’s ability to maintain and enhance brand recognition and reputation; others’ use of social media to disseminate negative commentary about us and boycotts; reductions in or unexpected changes in or our inability to accurately forecast demand for ammunition, accessories or other outdoor sports and recreation products; risks associated with Vista Outdoor’s sales to significant retail customers, including unexpected cancellations, delays and other changes to purchase orders; supplier capacity constraints, production disruptions or quality or price issues affecting Vista Outdoor’s operating costs; Vista Outdoor’s competitive environment; risks associated with diversification into new international and commercial markets including regulatory compliance; changes in the current tariff structures; the supply, availability and costs of raw materials and components; increases in commodity, energy and production costs; changes in laws, rules and regulations relating to Vista Outdoor’s business, such as federal and state ammunition regulations; Vista Outdoor’s ability to realize expected benefits from acquisitions and integrate acquired businesses; Vista Outdoor’s ability to execute our strategic transformation plan, including our ability to realize expected benefits from the successful divestiture of non-core brands and profitability improvement initiatives; Vista Outdoor’s ability to take advantage of growth opportunities in international and commercial markets; foreign currency exchange rates and fluctuations in those rates; the outcome of contingencies, including with respect to litigation and other proceedings relating to intellectual property, product liability, warranty liability, personal injury and environmental remediation; risks associated with cybersecurity and other industrial and physical security threats; capital market volatility and the availability of financing; changes to accounting standards or policies; and changes in tax rules or pronouncements. You are cautioned not to place undue reliance on any forward-looking statements we make. Vista Outdoor undertakes no obligation to update any forward-looking statements except as otherwise required by law. For further information on factors that could impact Vista Outdoor, and statements contained herein, please refer to Vista Outdoor’s filings with the U.S. Securities and Exchange Commission.
About Vista Outdoor
Vista Outdoor (NYSE: VSTO) is the parent company of more than three dozen renowned brands that design, manufacture and market sporting and outdoor products. We serve a broad and diverse range of consumers around the globe, including outdoor enthusiasts, golfers, cyclists, backyard grillers, campers, hunters, recreational shooters, athletes, as well as law enforcement and military professionals. Our reporting segments, Outdoor Products and Sporting Products, provide these consumers with a wide range of performance-driven, high-quality and innovative outdoor and sporting products. Our operating model leverages shared resources across brands to achieve levels of excellence and performance that would be out of reach for any one brand on its own. Brands include Remington Ammunition, Bushnell, CamelBak, Bushnell Golf, Foresight Sports, Fiber Energy Products, Bell Helmets, Camp Chef, Giro, QuietKat, Stone Glacier, Federal Ammunition and more. Vista Outdoor products are sold at leading retailers and distributors across North America and worldwide. For news and information, visit our website at www.vistaoutdoor.com.
11 – Q&A: Behind the Scenes of INTERMOT 2022 – From Motorcycle & Powersports News
In just over five months, the doors will finally open again for INTERMOT, the International Motorcycle and Scooter Fair held in Cologne, Germany. From Oct. 4-9, 2022, the latest motorcycles, e-bikes, scooters and e-scooters, as well as the most important developments in electric mobility, parts, accessories, clothing, travel and touring, heritage, customizing and workshop equipment, will be showcased on the Kölnmesse exhibition grounds. Alexander Wolff, who has been the director responsible for INTERMOT at Kölnmesse for a little over nine months now, and his team are now in the critical phase in which all the measures put in place are being finalized.
READ THE ENTIRE ARTICLE HERE – https://www.motorcyclepowersportsnews.com/qa-behind-the-scenes-of-intermot-2022/
12 – Ride With Us Moto Intros Planned for All 2022 Overland Expos – From MIC Events
Building on the first-year success of the Motorcycle Industry Council’s Ride With Us market expansion program, the MIC is bringing Ride With Us Moto Intros to the West, Mountain West, Pacific Northwest, and East Overland Expo shows.
“We had an overwhelmingly positive response last year to our Ride With Us initiative and we are looking to bring the Moto Intro experience to even more people this year,” said Cinnamon Kernes, vice president of market expansion, MIC. “There is nothing quite like experiencing your first dirt bike and our Moto Intro coaches help create a fun, pressure-free environment, giving everyone the opportunity to try.”
Moto Intro is for those who have never ridden a motorcycle or scooter before. Motorcycle Safety Foundation-certified coaches guide new riders through basic motorcycle controls and their first ride experience. This activation will be a part of Overland Expos this summer and fall, including:
Flagstaff, Arizona: May 20-22 (Overland Expo West)
Redmond, Oregon: July 8-10 (Overland Expo Pacific Northwest)
Loveland, Colorado: August 26-28 (Overland Expo Mountain West)
Arrington, Virginia: October 7-9 (Overland Expo East)
“The Ride With Us Program is a great fit for Overlanders. MIC provides all the gear, bikes, and coaches, giving our attendees yet another way to experience an adventure,” said Eva Rupert, Motorcycle Community Coordinator for Overland Expo. “Our events focus on education and preparing people for their travels. These Moto Intros, which give our attendees their first dirt bike ride and help them explore the possibilities on two wheels, are perfect for our audience.”
The Ride With Us Moto Intro experience will be free to Overland Expo attendees, tickets are available at Overland Expo® — The World’s Premier Event Series for Adventure Travel Enthusiasts. Participants must be 18 years of age or older, or 16 years old with parental permission, with a current, valid driver’s license. Participants should also be able to ride a bicycle.
The rider journey continues online at RideWithUs.com with information and resources on next steps and specifics on rider education and training, including the Motorcycle Safety Foundation Basic RiderCourse, the licensing course offered in 46 states and throughout the U.S. military.
ABOUT THE MOTORCYCLE INDUSTRY COUNCIL
The Motorcycle Industry Council, under its marquee market expansion brand, Ride With Us, is working to introduce everyone to the incomparable thrill of riding a motorcycle. The MIC is a not-for-profit trade association representing motorcycle manufacturers, distributors, aftermarket companies, dealers, retailers, and a variety of related organizations providing vital support to the powersports industry. The MIC advocates for fair policy and regulatory environments, works to deliver valuable data to the industry, and strives to bring the joy of riding to everyone, everywhere.
Established in 1914, the MIC is headquartered in Irvine, Calif., with a government relations office in metropolitan Washington, D.C. Keep up with the industry association on Twitter @followMIC, online at MIC.org, and through the weekly MIC RideReport.
About Overland Expo
Founded in 2009, Overland Expo is the world’s premier event series for do-it-yourself adventure travel enthusiasts. Hundreds of vendors of adventure travel equipment, camping gear, bikes, vehicles, and services convene at every Overland Expo event. Each Expo hosts hundreds of session-hours of classes, including for off-road driving techniques, adventure motorcycling, inspirational programs, roundtable discussions, demonstrations, as well as the Overland Film Festival.
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