News and stories from the world of Powersports business.
Kawasaki Becomes the Official Sponsor of Morgan Wallen’s 2025 I’m The Problem Tour
Kawasaki Motors Corp., U.S.A. is joining forces with the man Billboard calls “one of the biggest stars in the music world right now,” Morgan Wallen, as the official sponsor of his 2025 I’m The Problem Tour. Known for the tagline “Let the Good Times Roll.®”, Kawasaki is ready to kick off the summer by joining Wallen on his 20-stadium-show tour that will hit 10 cities across the U.S. and Canada. To highlight the close partnership between the 19-time Billboard Music Award winner and Kawasaki, the sponsorship features a nationwide sweepstakes along with Kawasaki events at select tour stops.
“We are honored to partner with the biggest country star in the world,” said Kawasaki Motors Corp., U.S.A. Senior Director, Global and Domestic Marketing, Bob O’Brien. “We see this as much more than a sponsorship and know there is a huge cross-over between Morgan Wallen and Kawasaki fans. Bringing these two iconic brands together should make for a summer filled with Good Times.”
![Morgan Wallen’s 2025 I’m The Problem Tour [1]](https://motorsportsnewswire.com/wp-content/uploads/2025/06/Morgan-Wallens-2025-Im-The-Problem-Tour-1.webp)
Dubbed “the most commercially successful musician of his era” by The New Yorker, more than 3.1 million fans attended his One Night At A Time world tour. Wallen’s brand new album, I’m The Problem, has already taken the music scene by storm with a record-setting 37 songs on the Billboard Hot 100.
The I’m The Problem Tour kicks off June 20 at NRG Stadium in Houston, Texas and to celebrate Kawasaki is announcing a nationwide sweepstakes for a chance to win a new Kawasaki NAV® 4e personal transportation vehicle* designed for cruising the good life along with a Morgan Wallen VIP prize pack. For more details and your chance to win go to www.kawasaki.com/NAVSWEEPS.
Morgan Wallen 2025 I’m The Problem Tour Dates:
June 20 // NRG Stadium // Houston, TX w/ Corey Kent and Koe Wetzel
June 21 // NRG Stadium // Houston, TX w/ Corey Kent and Koe Wetzel
June 28 // Camp Randall Stadium // Madison, WI w/ Ella Langley and Miranda Lambert
June 29 // Camp Randall Stadium // Madison, WI w/ Ella Langley and Miranda Lambert
July 11 // Hard Rock Stadium // Miami Gardens, FL w/ Gavin Adcock and Miranda Lambert
July 12 // Hard Rock Stadium // Miami Gardens, FL w/ Gavin Adcock and Brooks & Dunn
July 18 // State Farm Stadium // Glendale, AZ w/ Ella Langley and Miranda Lambert
July 19 // State Farm Stadium // Glendale, AZ w/ Ella Langley and Brooks & Dunn
July 25 // Lumen Field // Seattle, WA w/ Anne Wilson and Miranda Lambert
July 26 // Lumen Field // Seattle, WA w/ Anne Wilson and Brooks & Dunn
Aug 1 // Levi’s Stadium // Santa Clara, CA w/ Anne Wilson and Miranda Lambert
Aug 2 // Levi’s Stadium // Santa Clara, CA w/ Anne Wilson and Brooks & Dunn
Aug 15 // Huntington Bank Field // Cleveland, OH w/ Ella Langley and Miranda Lambert
Aug 16 // Huntington Bank Field // Cleveland, OH w/ Ella Langley and Thomas Rhett
Aug 22 // Gillette Stadium // Foxborough, MA w/ Corey Kent and Miranda Lambert
Aug 23 // Gillette Stadium // Foxborough, MA w/ Corey Kent and Miranda Lambert
Sep 4 // Rogers Centre // Toronto, ON w/ Gavin Adcock and Miranda Lambert
Sep 5 // Rogers Centre // Toronto, ON w/ Gavin Adcock and Brooks & Dunn
Sep 12 // Commonwealth Stadium // Edmonton, AB w/ Ella Langley and Miranda Lambert
Sep 13 // Commonwealth Stadium // Edmonton, AB w/ Ella Langley and Brooks & Dunn
*NO PURCHASE OR PAYMENT NECESSARY TO ENTER OR WIN. Open to legal residents of the 48 contiguous U.S./D.C., age 18+, and have a valid U.S Driver’s license. Void in AK, HI, outside the 48 contiguous U.S./D.C. and where prohibited. Sweepstakes starts at 12:00:01 AM PT on 6/20/25; ends at 11:59:59 PM PT on 9/13/25. Odds of winning depend on the number of entries received. For full Official Rules, visit kawasaki.com/NAVSweeps. Sponsor: Kawasaki Motors Corp., U.S.A., 26972 Burbank, Foothill Ranch, California 92610.
SDR Motorsports appoints industry veteran Bryatt Fischer as VP of sales and marketing
SDR Motorsports, a manufacturer of SxS/UTV accessories, has announced the hiring of Bryatt Fischer as its new vice president of sales and marketing, tapping into more than two decades of industry experience to help drive the company’s next stage of growth.
Fischer joins the Mesa, Arizona-based company with a strong background in marketing, sales, and product development. His past roles include vice president of marketing at JL Audio, Inc., where he played a key role in branding, promotions, and identifying profitable market opportunities.
“Bryatt’s appointment is a strategic move that positions SDR Motorsports for the next phase of growth,” says Tim Berendes, CEO of SDR Motorsports. “We’re not just looking to maintain our presence—we’re aiming to lead. Bryatt’s deep industry insight and ability to scale high-performing teams will help accelerate our expansion.”
Fischer expressed enthusiasm for his new role, stating, “SDR Motorsports has been a dominant brand, and I look forward to contributing to the company’s continued success. Together, we will elevate the brand to new heights and position SDR Motorsports as a leader in the aftermarket industry.”
The move underscores SDR’s commitment to innovation and market leadership in the powersports space.
The Road to DealerConnect
The path to business success can be pretty rough these days, so to help dealers stay on track, National Powersports Auction and your National Powersports Dealer Association are teaming up to present an educational webinar. Entitled Pre-Owned Unit Sales: A Market Update this informative session is set for Thursday, June 26, 2025 | 11:00 AM – 12:00 PM PT.
“I am excited to talk about the current state of the powersports market,” says Tony Altieri, VP of Business Development at NPA. “Think of it as pre-running the course to year-end profitability. We’ll get into what’s driving trends, what happens next and how you can be prepared to win.”
Part of NPDA’s ongoing EDGE-ucation platform, the webinar is free for NPDA Members and only $79 for Non-Members. But as a bonus, all dealers in attendance will still qualify for early bird registration. for NPDA’s networking event in Columbus, DealerConnect. “Our goal is to provide Dealership owners and staff with tools for sustainable profitability,” explains Bob Kee, co-owner of Destination Cycle in Kerrville, Texas, and Chairman of the NPDA Board of Directors. “The EDGE curriculum is an important component with the webinars leading up to our DealerConnect event.”
Click here to register for the webinar:
Register Here
Just 4 months away, the DealerConnect conference in Columbus, Ohio, is set for Sept. 21-23. “Pre-run the courses for DealerConnect to get a winning EDGE, as it were,” suggests Kee. This is the last chance to qualify for Early Bird Registration at:
DealerConnect Registration
KTM ANNOUNCES DEALERSHIP ARRIVAL DATES FOR NEW STREET AND ADVENTURE MODELS
Originally unveiled at EICMA 2024, some of KTM’s most anticipated new models will begin arriving at authorized KTM dealerships across the globe in the coming weeks.
We are excited to announce the arrival periods of the following models:
KTM 125 SMC R
KTM 390 SMC R
KTM 125 ENDURO R
KTM 390 ENDURO R
KTM 390 ADVENTURE X
KTM 390 ADVENTURE R
These all-new models represent KTM’s continued commitment to READY TO RACE performance and cutting-edge technology in both the Street and Adventure sectors. The lineup showcases a new generation of lightweight Supermoto, Enduro, and Adventure machines aimed at riders of all levels. More specifically, we are thrilled to share arrival times in the global markets:
KTM would like to thank its global dealer network and loyal customer base for their patience and continued enthusiasm. These models mark an exciting chapter in KTM’s small-displacement range and are set to deliver uncompromising performance for the customer.
FOR MEDIA: All press materials, including high-resolution images and the full digital press kit, remain available at the KTM Press center. Follow each dedicated link for details; KTM 125 and 390 SMC R, KTM 125 and 390 ENDURO R and KTM 390 ADVENTURE Range.
The countdown to sideways action starts now.
Yamaha Announces 2026 YZ Off-Road Lineup
– Yamaha Motor Corporation, USA, is announcing its new 2026 lineup of advanced, industry-leading YZ off-road competition motorcycles and TT-R off-road trail motorcycles highlighted by an extensive update to its flagship YZ450F Motocross model, a handful of key updates to its two-stroke YZ125 and four stunning new 70th Anniversary Edition YZ models celebrating the 1955 birth of the Yamaha Motor Company.
In commemoration of seven decades of motorsports excellence, Yamaha is proud to introduce the new 2026 YZ125 70th Anniversary Edition, YZ250 70th Anniversary Edition, YZ250F 70th Anniversary Edition and YZ450F 70th Anniversary Edition. These models will come adorned in a modern take on Yamaha’s iconic white and red speed block livery, combining with the sleek, aggressive YZ bodywork for a standout look sure to draw attention on any starting gate.
Welcome to the VictorYZone
Yamaha’s off-road competition bikes offer the very latest in technology with performance features designed to help racing enthusiasts reach their maximum potential, win races and stand on top of the podium.
In addition to the extensively updated 2026 YZ450F flagship motocrosser, Yamaha is also updating its 2026 YZ125 two-stroke competition model and 2026 YZ125 Yamaha 70th Anniversary Edition with an updated intake design and revised carburetion and CDI settings for more consistent performance in varying conditions, more linear power delivery and enhanced rideability. Yamaha’s flagship 2026 YZ450FX Cross Country model receives new four-mode Traction Control accessed through the Yamaha Power Tuner app. All four-stroke competition models including the 2026 YZ250F, YZ450F, YZ250FX, YZ450FX, WR250F and WR450F now receive an industry-first ECU lock function providing theft deterrence by allowing owners to prevent unauthorized engine start-up via a password-required lock function accessed through the Power Tuner app. Finally, all 2026 off-road competition and trail models receive an updated graphics package.
The new 2026 YZ450F will be available from dealers this August in Team Yamaha Blue for $10,299 MSRP; and the 2026 YZ450F 70th Anniversary Edition will be available from dealers this October for $10,499 MSRP. The new 2026 YZ250F will be available from dealers this August in Team Yamaha Blue for $8,899 MSRP; and the new 2026 YZ250F 70th Anniversary Edition will be available from dealers this October for $9,099 MSRP. The new 2026 YZ250 will be available from dealers this June in Team Yamaha Blue for $8,099 MSRP; and the new 2026 YZ250 70th Anniversary Edition will be available from dealers this October for $8,299 MSRP. The new 2026 YZ125 will be available from dealers this August in Team Yamaha Blue for $7,199 MSRP; and the new 2026 YZ125 70th Anniversary Edition will be available from dealers this October for $7,399 MSRP. The new 2026 YZ85 will be available from dealers this June in Team Yamaha Blue for $5,099 MSRP. The new 2026 YZ85LW will be available from dealers this June in Team Yamaha Blue for $5,299 MSRP. The new 2026 YZ65 will be available from dealers this June in Team Yamaha Blue for $4,499 MSRP.
The new 2026 YZ450FX will be available from dealers this September in Team Yamaha Blue for $10,199 MSRP. The new 2026 YZ250FX will be available from dealers this September for $9,099 MSRP. The new 2026 YZ250X will be available from dealers this June in Team Yamaha Blue for $8,199 MSRP. The new 2026 YZ125X will be available from dealers this June for $7,299 MSRP. The new 2026 WR450F will be available from dealers this September in Team Yamaha Blue for $10,299 MSRP. The new 2026 WR250F will be available from dealers this September for $9,199 MSRP.
The new 2026 TT-R230 will be available from dealers this August in Team Yamaha Blue for $4,699 MSRP. The new 2026 TT-R125LE will be available from dealers this August for $3,599 MSRP. The new 2026 TT-R110E will be available from dealers this July in Team Yamaha Blue for $2,449 MSRP. The new 2026 TT-R50E will be available from dealers this August for $1,899 MSRP. The new 2026 PW50 will be available from dealers this June for $1,899 MSRP.
Finally, the 2026 Yamaha TW200 Dual Sport returns unchanged and will be available from dealers this July in Gallant Gray for $4,999 MSRP.
Yamaha BLU CRU Off-Road Racing Contingency Program
All 2026 YZ models are eligible for Yamaha’s current BLU CRU Off-Road Racing Contingency Program, which features over $10 million for Yamaha BLU CRU riders competing in off-road motorcycle racing. YZ riders can earn contingency payouts via a BLU CRU debit card, receive a BLU CRU welcome kit and exclusive invitations to special BLU CRU events and training opportunities.
For complete details on how to register for the BLU CRU Off-Road Racing Contingency Program, along with specific information on which racing series, events, and classes are included, visit the Off-Road Racing Contingency page on the Yamaha Motor Corporation, USA, web site at:
https://www.yamahamotorsports.com/blucru-registration.
Learn more about Yamaha’s complete Motocross and Cross-Country lineup, as well as other Yamaha products at:
www.yamahamotorsports.com.
Find a range of Genuine Yamaha Accessories, apparel and more at: www.yamaha-motor.com/shop.
Follow Yamaha Motor Corporation, USA, through your favorite social media sites:
#Yamaha #YamahaMotor #YamahaMotorUSA
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