News and stories from the world of Powersports business.
Kawasaki Introduces KPO 4-Stroke Racing Oil Creating a New Benchmark for Performance and Protection
Kawasaki Motors Corp., U.S.A. announces the launch of Kawasaki Performance Oil’s (KPO) all-new triple-synthetic engine oil, a unique blend of three premium synthetic oils engineered for high-performance racing applications. The KPO Full Synthetic SAE 10W-40 4-Stroke Racing Oil was developed through Kawasaki’s deep racing heritage and represents the pinnacle of performance protection, designed to deliver unwavering reliability from the starting gate to the checkered flag.
Blended from the finest synthetic base oils and advanced additive technology, KPO 4-Stroke Racing Oil is built to perform where the pressure’s highest. The triple-synthetic formulation helps to minimize internal friction, keep engines running cleaner, and maintain peak horsepower under the most demanding conditions. This new formulation can lead to uncompromised power delivery, longer component life, and sustained engine efficiency across extreme temperatures and RPM ranges seen in racing environments.
By maintaining a stable lubricating film even at high temperatures, the formulation helps the clutch operate cooler and more efficiently, giving riders a confident, connected feel whether they’re launching out of the gate, navigating technical sections, or powering through long motos. The oil’s high shear stability keeps its viscosity from thinning under extreme load, allowing the clutch plates to engage more predictably and with smoother modulation. This means less slip when you hammer the throttle, more precise feedback at the lever, and a more consistent transfer of power through the entire RPM range. You can learn more about Kawasaki Performance Oils on the Kawasaki website.
Initially available in 1-Quart Bottles through Kawasaki dealerships nationwide and online, 1-Gallon Bottles will follow this Winter, providing flexibility for racers, tuners, and performance enthusiasts alike. From pro-level race machines to weekend warriors, KPO 4-Stroke Racing Oil empowers riders to push further, faster, and with total confidence.
For more information or to locate a participating Kawasaki dealer, visit www.kawasaki.com.
Can-Am Unveils the Industry’s Most Affordable HVAC-Equipped Side-by-Sides and a New Camouflage Outlander Electric
Can-Am, iconic brand of BRP Inc. (TSX:DOO) (NASDAQ:DOOO), today announced a new package of the iconic Defender and a new color for the groundbreaking Outlander Electric. Starting at $23,999 USD*, the new Defender DPS CAB HD10 with HVAC, available in three-seat and MAX (six-seat) configurations, is now the most affordable HVAC-equipped side-by-side in the industry, delivering premium comfort and rugged capability at an unmatched value. Meanwhile, the new Dark Wildland Camo Outlander Electric, starting at $13,599 USD*, represents an innovation for the hunting and outdoor community. This announcement builds on the momentum of Can-Am’s 2026 model year reveal in August, which showcased a range of product innovations across its off-road portfolio.
Synonymous with hard work, grit and determination, the Can-Am Defender lineup is trusted by farmers, ranchers and riders across the world. The new Defender DPS CAB HD10 with HVAC package brings the proven performance and reliability of the Defender platform to more riders, thanks to a lower price point. Equipped with a full cab, heating, venting and air-conditioning, the proven Rotax HD10 powertrain, a reliable CVT transmission and a robust chassis, this new package continues to deliver on the workhorse capability and toughness that the Defender is known for.
The new Dark Wildland Camo Can-Am Outlander Electric is the perfect hunting companion.
The Outlander Electric continues to gain traction among riders for its one-of-a-kind, silent ride experience. Building on its strong market reception, Can-Am is introducing a new Dark Wildland Camo colorway for 2026. Designed with hunters in mind, this new option enhances concealment in natural environments, making the Outlander Electric an ideal companion for tracking game, navigating dense trails, and giving hunters a more natural and quiet hunting experience.
“We’re committed to making adventure and utility more accessible to riders everywhere,” said Jeremi Doyon-Roch, Marketing Director at Can-Am Off-Road. “Our new Can-Am Defender DPS CAB HD10 with HVAC package means more people can experience the durability and versatility that’s made it the most unstoppable workhorse in the field. And with the introduction of our new Dark Wildland Camo colorway for the Outlander Electric, hunters can now be better equipped than ever before to pursue game in the backcountry.”
The Defender DPS CAB HD10 with HVAC and the Dark Wildland Camo Outlander Electric coloration will be available at select Can-Am dealers in early 2026. To learn more about these models and the rest of the Can-Am Off-Road lineup, visit can-am.brp.com.
*Canadian Pricing:
The Defender DPS CAB HD10 with HVAC starts at $29,999 CAD
The Outlander Electric Dark Wildland Camo starts at $18,499 CAD
Ducati North America Celebrates 2025 Sales Awards Winners
As Ducati continues to strengthen its global presence and expand its community of passionate riders, North America remains one of the brand’s most important and dynamic markets. This commitment was further underscored during the Ducati Global Dealer Conference in Sardinia, Italy, where Ducati North America announced the winners of its 2025 Sales Awards, celebrating outstanding dealer achievement throughout the region. Regional awards were presented to dealers by each Regional Manager while Francesco Milicia, Global VP of Sales, Jason Chinnock, CEO of Ducati North America, and Kris O’Hare, Sales & Operations Director, presented the Top Volume Award at a private dinner ceremony for all North American dealers attending the Global Dealer Conference.
The 2025 Sales Awards honor dealerships that delivered exceptional results in both overall volume and year-over-year growth. Recognition was given across all regional markets in the United States, Mexico, and Canada. Special recognition was awarded for the top volume dealer across all North America regions as well.
2025 Sales Awards Winners
North America
- Top Sales Volume – North America: Ducati Newport Beach – Costa Mesa, CA
Northeast Region
- Top Sales Volume: Hudson Valley Motorcycles – Ossining, NY
- Top Growth: Motorcycle Mall – Belleville, NJ
Southeast Region
- Top Sales Volume: Ducati Miami – Miami, FL
- Top Growth: D2 Powersports – Greer, SC
Southwest Region
- Top Sales Volume: Ducati Newport Beach – Costa Mesa, CA
- Top Growth: Ducati Concord – Concord, CA
South Central Region
- Top Sales Volume: Advanced Motorsports Ducati Dallas – Dallas, TX
- Top Growth: On Any Moto Powersports – Tucson, AZ
Northwest Region
- Top Sales Volume: Ducati Salt Lake – Sandy, UT
- Top Growth: Ducati Omaha – Omaha, NE
Midwest Region
- Top Sales Volume: Ducati Indianapolis – Zionsville, IN
- Top Growth: Ducati Richfield – Richfield, MN
Mid-Atlantic Region
- Top Sales Volume: Coleman Powersports Falls Church – Falls Church, VA
- Top Growth: Coleman Powersports Falls Church – Falls Church, VA
Mexico
- Top Sales Volume: DLG Moto Art – México, DF
- Top Growth: Ducati Queretaro – Juriquilla, QRO
Canada
- Top Sales Volume: GP Bikes – Whitby, ON
- Top Growth: High Road Langley – Langley, BC
Ducati North America congratulates all 2025 award recipients for their dedication, professionalism, and continued commitment to delivering an exceptional Ducati experience. These achievements underscore the strength of the dealer network and its vital role in supporting Ducati’s growth throughout North America.
Massimo Group Expands Lineup With Its Largest Retail Partner, Adding New T-Boss 900L Crew and Buck 450 UTVs to Stores
Massimo Group (NASDAQ: MAMO), a manufacturer and distributor of powersports and electric vehicles, today announced that its largest national retail partner has expanded Massimo’s in-store lineup with two new models: the T-Boss 900L Crew UTV and the entry-level Buck 450 UTV.
This expansion strengthens Massimo’s footprint across retail locations nationwide, broadens the Company’s product offering inside stores, and strategically enhances its presence with both a higher-price 900-series Crew platform and a competitively priced 450-class utility model.
“This expansion is a significant milestone in our retail strategy,” said David Shan, CEO of Massimo Group. “By adding both a crew-class 900 and a new entry-level utility vehicle, we’re capturing more buying segments, improving our in-store visibility, and providing our retail partner with a more complete Massimo lineup. This is a strong step forward as we continue driving growth, accessibility, and long-term value for our shareholders.”
New Models Now Featured In Stores
T-Boss 900L Crew UTV
Massimo’s new crew-class 900 UTV brings enhanced power, durability, and utility for work and recreation:
- Powerful 875cc EFI Liquid-Cooled Engine delivering strong torque for hauling and off-road performance
- Full 4-Passenger Crew Cab Seating ideal for farm, ranch, jobsite, or trail use
- Selectable 4WD with Locking Differential for traction across diverse terrain
- Large-Capacity Cargo Bed & Towing Capability supporting heavy-duty tasks
- Full Hard Doors & Protective Frame Design for comfort and safety in all conditions
The T-Boss 900L Crew represents a major step up in price point and capability for Massimo’s retail channel, expanding the brand into a higher-value segment with nationwide exposure.
Buck 450 UTV
A versatile, accessible, and affordable utility model that strengthens the entry-level category:
- Reliable 352cc EFI Engine optimized for utility and fuel-efficient performance
- Compact Chassis for Agility in Tight Areas ideal for homesteads, ranches, and small-property owners
- Selectable 2WD/4WD Drivetrain with easy-engage controls
- Durable Dump Bed for Everyday Hauling
- Affordable Price Point enabling wider consumer reach and increased retail velocity
The addition of the Buck 450 enhances Massimo’s ability to serve first-time UTV buyers and value-focused customers, reinforcing the company’s multi-tiered lineup strategy across retail locations.
Strengthening Retail Presence & Investor Value
With these two models, Massimo’s largest retail partner now carries a more complete lineup—from accessible entry-level units to higher-price crew platforms—expanding the brand’s reach and enabling greater unit sell-through potential during crucial seasonal periods.
This strategic lineup growth supports Massimo’s broader initiatives to enhance distribution, increase visibility in national retail channels, and position the company for continued revenue growth heading into 2026.
LeMans to acquire Sullivans Inc., expanding distribution strength in the Northeast
LeMans Corporation — the parent of Drag Specialties and Parts Unlimited and the industry’s largest powersports aftermarket distributor — announced on November 21 an agreement to acquire Sullivans Inc., a longtime regional distributor serving New England dealers for more than 50 years.
Founded in 1972 and based in Hanson, Massachusetts, Sullivans has earned a strong reputation in the Northeast for fast delivery, reliable service and a product mix tailored specifically to regional dealer needs. Its deep roots and long-term dealer relationships have made it one of the most trusted names in the area’s powersports supply chain.
LeMans, established in 1967, operates globally through Drag Specialties and Parts Unlimited and boasts the industry’s broadest aftermarket parts and accessories lineup. The company says bringing Sullivans into the fold will strengthen its position as the most comprehensive distribution partner for U.S. dealers. Sullivans distributes HJC, Joe Rocket, Power Trip, and Nelson-Rigg, among other brands.
“Sullivans brings an exceptional legacy of service, product knowledge and dealer support,” says Paul Langley, chairman and CEO of LeMans Corporation. “Integrating their regional strength with our national capabilities adds to our incredible portfolio and reinforces our philosophy of being the go-to distributor for the powersports industry.”
LeMans said additional details on integration and timelines will be shared with dealers as plans develop.
