The business of racing composes all kinds of different jobs and careers. From the mechanical and management side of the race teams to the sales guys getting products into the dealer and onto to the …
Powersports Business – Your Store Vs Online Sales
Combating the online giants. We've all heard it before. The internet and online sales are killing my business. The online sales giants are taking away my customers. These are common phrases being …
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Race Report Raceway Park 4/15/17
Over the years I've written many, many race reports. Some are very simple with a short bit of text, some images, and results and others are far more detailed with play-by-play stories of the day's …
No More I’m Gonna…Time to Start Doing.
Information overload, FOMO (fear of missing out), indecision and procrastination. With the sheer amount of information available today it's difficult not to get caught up in it all. But at what …
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Raceway Park Motocross Photos 4/15/17
Posted at Lukaitis Photo are more than 1000 photos from Raceway Park's second event of 2017 are posted at Lukaitis Photo. As always the images are in alphabetical order by the riders last name with …
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Racer Marketing – Is live video a part of your marketing mix?
In a previous post, we spoke about the way you look at racing and sponsorships and your racer marketing efforts. By looking at your competition and promotion as a business and no longer just a hobby …
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