For many racers the run to Loretta Lynn's was difficult, full of ups and downs, success and disappointment but now that it is behind you it's time to focus on finishing the season strong and work on …
Racer Marketing – Time to say Thank You
For all of the racers that competed at Loretta Lynn's this year. Congratulations. All of the hard work you put in training, testing, practicing and preparing has paid off. Hopefully, you came away …
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Racer Marketing – Gratitude
All around the country the season is pretty much winding down. But before you go into winter hibernation or begin your 2017 prep, I suggest you take a little bit of time to reach out to those that …
The Art of the Thank You
Thank you. 2 simple words that when said sincerely mean so much. First of all, congratulations to all of those racers that made the podium at Loretta Lynn's last week. You proved your skill and …
Powersports Business Quick Tip – Customer Appreciation
Various studies have show that it takes between 5% and 25% more dollars to acquire a new customer vs. keeping existing customers. Depending on who you believe and err on the low side or go all in and …
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