SCOTT LUKAITIS - POWERSPORTS, MOTORSPORTS & RACER - MARKETING, MEDIA & MANAGEMENT
Powersports, Motorsports & Racer Marketing, Management, and Media
This article is a part of a ten article series, Racing with Intention. In a digital world flooded with highlight reels, statistics, and quick-hit achievements, one thing still cuts through the …
Continue Reading about The Story Telling Playbook – What to Share – Article 4 →
This article is a part of a ten article series, Racing with Intention. Sponsorship is About Alignment, Not Just Achievement Too many racers think sponsorship starts with results. But in today's …
Continue Reading about Creating a Personal Brand That Sponsors Want to Support : Article 3 →
This article is a part of a ten article series, "Racing with Intention" published here and on The Privateers Story. If you’re a racer ready to accelerate your career off the track, your LinkedIn …
Continue Reading about Building a LinkedIn Profile That Tells Your Story : Article 2 →
This article is a part of a ten article series, "Racing with Intention" published here and on The Privateers Story. When most racers think about social media, platforms like Instagram, TikTok, or …
Continue Reading about Why LinkedIn is the Underpriced Opportunity for Racers: Article 1 →
Creating a LinkedIn profile is simple, and it’s one of the most powerful tools for personal branding, career development, and networking—especially if you're in a professional or racing industry like …
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This week in US Powersports racing. CHASE SEXTON AND RED BULL KTM FACTORY RACING CLAIM WASHOUGAL 450MX VICTORY Round 8 – AMA Pro Motocross Championship Red Bull KTM Factory Racing's …
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News and stories from the world of Powersports business. New Energy, Major Returns, and Rising Brands Signal a Powerful Start to 2026 AIMExpo 2026, taking place January 7–9 in Anaheim, …
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This week in US Powersports racing. Fairytale Finish: Jeremy Martin Wins Final Race of Career on Home Turf It’s a rarity in sports when an athlete gets to retire on their own terms and it’s …
Continue Reading about This Week in Powersports Racing – The week of July 13, 2025 →
Since 2005, Lukaitis Photo has been the trusted name in Raceway Park Motocross photography, capturing bar-to-bar battles, epic holeshots, and victory celebrations. We were on hand at …
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Welcome to The Power of ONE – your semi-regular spark of inspiration and impact. Every day, we’re faced with countless choices—but sometimes, it’s that one decision that can …
This week in US Powersports racing. Impressive Come-From-Behind Performance at RedBud Nets Jett Lawrence Sixth Straight Pro Motocross Championship Victory The 2025 Pro Motocross …
Continue Reading about This Week in Powersports Racing – The week of July 6, 2025 →
News and stories from the world of Powersports business. Retro Spirit, Next Generation Performance Suzuki proudly introduces the GSX-8T and GSX-8TT, two new entries to the sport …
Continue Reading about This Week in Powersports Business – The week of July 6, 2025 →
