This article originally appeared at Powersports Business Online, February 21, 2018. We all have lists in our life. We make to-do lists, lists for groceries, home improvement lists and bucket lists. …
Eight ways to win the local business.
This article originally appeared at PowersportsBusiness.com on January 18, 2018. Are you a big fish in a small pond? A small fish in a big pond? Or worse yet, a small fish in a small pond? I’m …
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Saving the Powersports Industry – One New Rider at a Time
There has been a great deal of conversation in the powersports industry lately. Bike sales are down, the average age of motorcyclists is getting older, and people are turning to other forms of …
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Social Media is Not a Checklist
This post first appeared on Powersports Business, November 29, 2017 By now everyone is aware of the need for social media. Regardless of your type, B2B, B2C, manufacturer, or retailer, you must …
Parts Unlimited/Drag Specialties to Display at AIMEXpo
The news hit last week. PARTS UNLIMITED/DRAG SPECIALTIES SIGNS TWO YEAR COMMITMENT TO EXHIBIT AT AIMEXPO. In my opinion, this is one of the most important pieces of news regarding the AIMExpo in …
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AIMExpo 2017 by the Numbers
Earlier this month the organizers of the AIMExpo posted an infographic with the show's statistics. There were 18176 in total attendance with 2090 coming from powersports dealers. 38 countries were …
Eight ways to improve your business this fall
This article first appeared on Powersports Business online October 26, 2017 During the summer selling season, we are often too busy to have lunch, let alone focus on improving our business. But …
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What’s your competitive advantage?
This post originally appeared on Powersports Business online September 26, 2017. Quick question: Why should I buy from your store v. the guy down the block, or online? It seems like a pretty simple …
Capitalize on the end of the summer slowdown
This article was originally published online at Powersports Business on August 16, 2017. 10 tips to grow your business. The long days of summer are getting shorter, and kids are back to school …
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Educate Your Staff – Invest in Knowledge
This post first appeared on Powersports Business, July 18, 2017. Ben Franklin once said, “An investment in knowledge pays the best interest.” "Investment in knowledge." Truer words have never …
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June Post Wrap-Up
Looking for a wrap-up of all our posts in June? Then look no further than the links below. Raceway Park Regional Photos Monster Energy Supercross 2018 Schedule Announced Influencer Marketing - …
Powersports Business – Creating YouTube Content
It's that time of the year where new bikes are coming into your shop. Rather than just opening the box and building them, why not use this opportunity to create content for your YouTube …
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