SCOTT LUKAITIS - POWERSPORTS, MOTORSPORTS & RACER - MARKETING, MEDIA & MANAGEMENT
Powersports, Motorsports & Racer Marketing, Management, and Media
Racing coverage and commentary.
This week in US Powersports racing. Jett Lawrence Grabs Third-Consecutive 450SMX World Championship Jo Shimoda’s Heroic 250SMX Class Ride Earns History-making 250SMX World …
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This week in US Powersports racing. Scholtz Closes In, Di Mario And Lee Crowned, Herfoss Bounces Back At COTA The 2025 Motovation Supersport Championship isn’t in Mathew Scholtz’ pocket yet, …
Continue Reading about This Week in Powersports Racing – The week of September 14, 2025 →
This week in US Powersports racing. Jett Lawrence Wins SMX World Championship Playoff 1 in Truncated Postseason Opener Haiden Deegan Captures 250SMX Class Victory and Extends Title Points …
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This week in US Powersports racing. Korie Steede and the U.S. Women’s World Trophy Team clinch record-equaling 6DAYS victory The U.S. Women’s World Trophy Team (WWT) has clinched a …
Continue Reading about This Week in Powersports Racing – The week of August 31, 2025 →
This week in US Powersports racing. MotoAmerica Stock 1000 Transitions To Superbike Cup For 2026 MotoAmerica, North America’s premier motorcycle road racing series, has announced that its …
Continue Reading about This Week in Powersports Racing – The week of August 24, 2025 →
This week in US Powersports racing. Dunlop Motorcycle Tires Named Title Sponsor of Motoplayground’s Dirty 100 Amateur Motocross Ranking System Dunlop Motorcycle Tires is proud to announce its …
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This week in US Powersports racing. Hunter Lawrence Prevails with Maiden Pro Motocross Championship 450 Class Victory at Ironman Raceway After Wild Afternoon The stretch run of the 2025 Pro …
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This week in US Powersports racing. 11-Year-Old Youth Motocross Racer Raycin Kyler Makes History as First Female to Capture AMA National Championship in Open Class History has been made at …
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This article is a part of a ten article series, Racing with Intention If you’re treating your racing like a business—and not just a weekend hobby—you need to know what’s working. That means …
Continue Reading about Measuring Success: Analytics, Leads, and Long-Term Growth: Article 10 →
This article is a part of a ten article series, Racing with Intention. So you’ve made the connection. You’ve been sharing great content. You even sent a well-crafted initial message to a sponsor or …
Continue Reading about How to Follow Up Without Being Annoying : Article 9 →
This article is a part of a ten article series, Racing with Intention. If a picture is worth a thousand words, a race-day video clip might be worth a thousand impressions. Visual content—whether …
Continue Reading about Leveraging Video, Photos, and Stats Without Being Salesy : Article 8 →
This article is a part of a ten article series, Racing with Intention. In a digital world flooded with highlight reels, statistics, and quick-hit achievements, one thing still cuts through the …
Continue Reading about Posting with Purpose: A Weekly Content Plan for Racers : Article 7 →
