SCOTT LUKAITIS - POWERSPORTS, MOTORSPORTS & RACER - MARKETING, MEDIA & MANAGEMENT
Powersports, Motorsports & Racer Marketing, Management, and Media
Racing coverage and commentary.
This article is a part of a ten article series, Racing with Intention. LinkedIn is a networking tool—not just a publishing platform. And networking is exactly that: working to build a network. Not …
Continue Reading about Networking Like a Pro: Finding and Connecting with Sponsors: Article 5 →
This article is a part of a ten article series, Racing with Intention. In a digital world flooded with highlight reels, statistics, and quick-hit achievements, one thing still cuts through the …
Continue Reading about The Story Telling Playbook – What to Share – Article 4 →
This article is a part of a ten article series, Racing with Intention. Sponsorship is About Alignment, Not Just Achievement Too many racers think sponsorship starts with results. But in today's …
Continue Reading about Creating a Personal Brand That Sponsors Want to Support : Article 3 →
This article is a part of a ten article series, "Racing with Intention" published here and on The Privateers Story. If you’re a racer ready to accelerate your career off the track, your LinkedIn …
Continue Reading about Building a LinkedIn Profile That Tells Your Story : Article 2 →
This article is a part of a ten article series, "Racing with Intention" published here and on The Privateers Story. When most racers think about social media, platforms like Instagram, TikTok, or …
Continue Reading about Why LinkedIn is the Underpriced Opportunity for Racers: Article 1 →
Creating a LinkedIn profile is simple, and it’s one of the most powerful tools for personal branding, career development, and networking—especially if you're in a professional or racing industry like …
Continue Reading about Step-by-Step: How to Create a LinkedIn Profile →
This week in US Powersports racing. CHASE SEXTON AND RED BULL KTM FACTORY RACING CLAIM WASHOUGAL 450MX VICTORY Round 8 – AMA Pro Motocross Championship Red Bull KTM Factory Racing's …
Continue Reading about This Week in Powersports Racing – The week of July 20, 2025 →
This week in US Powersports racing. Fairytale Finish: Jeremy Martin Wins Final Race of Career on Home Turf It’s a rarity in sports when an athlete gets to retire on their own terms and it’s …
Continue Reading about This Week in Powersports Racing – The week of July 13, 2025 →
This week in US Powersports racing. Impressive Come-From-Behind Performance at RedBud Nets Jett Lawrence Sixth Straight Pro Motocross Championship Victory The 2025 Pro Motocross …
Continue Reading about This Week in Powersports Racing – The week of July 6, 2025 →
This week in US Powersports racing. Sixth overall at Southwick another step forward for Rockstar Energy Husqvarna's RJ Hampshire A sixth-place finish overall signaled another step …
Continue Reading about This Week in Powersports Racing – The week of June 29, 2025 →
This week in US Powersports racing. Tomac Returns to the Podium at High Point with Moto 2 Victory Monster Energy Yamaha Star Racing’s Eli Tomac scored a dominant second moto win to return to …
Continue Reading about This Week in Powersports Racing – The week of June 15, 2025 →
This week in US Powersports racing. AMA Announces Schedule for 2025 AMA Speedway National Championship Series The AMA Speedway National Championship Series returns to the dirt track in …
Continue Reading about This Week in Powersports Racing – The week of June 8, 2025 →
