SCOTT LUKAITIS - POWERSPORTS, MOTORSPORTS & RACER - MARKETING, MEDIA & MANAGEMENT
Powersports, Motorsports & Racer Marketing, Management, and Media
Go behind the scenes with the people that make the industry move.
This week I've been busy with drafting and distributing more press releases. The one for the Legends and Heroes Tour announcing Joe Burke as the Legend for the St Louis Supercross and the one below …
Continue Reading about Old Bridge Township Raceway Park Opens Motocross Racing Season March 18th →
Last week, Feld Entertainment announced special access for supercross fans for the 2018 supercross series. Through a series of different opportunities, supercross fans can now view the sport like …
Continue Reading about Feld Announces VIP Experiences for Supercross →
In an announcement made public last week Suzuki Motor Corporation confirmed that they were pulling out of MXGP and All Japan Motocross activities. Now, this may come as a surprise to many but the …
Continue Reading about Suzuki Withdraws from MXGP and All Japan MX →
In a press release announced on October 19th. After a long association with motocross clothing company, Thor. Multi-time and retired champion Ryan Villopoto has signed with Answer Racing. The move has …
Continue Reading about The Business of Racing – Ryan Villopoto to Answer →
Looking for a wrap-up of all our posts in June? Then look no further than the links below. Raceway Park Regional Photos Monster Energy Supercross 2018 Schedule Announced Influencer Marketing - …
The business of racing is a wide and vast one. In addition to the upfront jobs like rider and TV personality, there are so many behind the scenes ones that are no less important. The people behind the …
Continue Reading about Business of Racing – Mike Emery Photographer →
This post previously appeared on NJ Motocross on 6/13/17. This morning, Feld Entertainment announced the 2018 Monster Energy Supercross schedule. Gone from the 2017 tour are New Jersey, Detroit, …
Continue Reading about Monster Energy Supercross 2018 Schedule Announced →
Looking for a wrap-up of all our posts in May? Then look no further than the links below. Racing- Racing Rituals - What are Yours? Never Give Up - The Zach Osborne Story Photos- Raceway Park …
Have you ever wondered how GoPro gets all of the great content for their YouTube channel? Well, on the supercross tour it's in the hands of Jarred Browne and the great GoPro supported racers. In …
The man, the myth, the legend. Bevo Forti has seen it all in the sport of motocross. From the early days as a privateer and factory mechanic, to the years at Scott Goggles as their rider rep, and on …
Continue Reading about The Business of Racing – Bevo Forti →
The business of racing composes all kinds of different jobs and careers. From the mechanical and management side of the race teams to the sales guys getting products into the dealer and onto to the …
Are you looking for a wrap-up of what was posted on ScottLukaitis.com in February? Well, here it is. Racer Marketing Check your spelling. Control Your Message The Importance of a Content …
