We've previously talked about all of the jobs relating to going racing at a professional level. Check out this quick video from Fox Sports with the Monster Energy Kawasaki Team. …
Continue Reading about The Business of Racing – Race Teams →
SCOTT LUKAITIS - POWERSPORTS, MOTORSPORTS & RACER - MARKETING, MEDIA & MANAGEMENT
Powersports, Motorsports & Racer Marketing, Management, and Media
Go behind the scenes with the people that make the industry move.
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We've previously talked about all of the jobs relating to going racing at a professional level. Check out this quick video from Fox Sports with the Monster Energy Kawasaki Team. …
Continue Reading about The Business of Racing – Race Teams →
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The energy drinks and the capital they provide rule the sport of motocross and supercross. Not only in the United States but around the world. You would be hard pressed to find a series or team …
Continue Reading about Cigarettes, Beer and Energy Drinks. What’s next? →
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RacerX just recently posted this great privateer profile with local racer Ronnie Stewart. Ronnie talks about his 2016 racing set-up and how he provides a return to his sponsors. Read Interview …
Continue Reading about Business of Racing-Ronnie Stewart Profile →
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OK, so the keeps on asking why we're sponsoring all of these racers. And what do we really get from them anyway? They just cost us money! While in some cases this is true, looking at your store …
Continue Reading about Leverage Your Racers for Social Media Success →
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The business of racing. It takes a lot of people to keep the circus that is racing on the road. From the guys back at the shop to the truck driver getting the rig from event to event the average …
Continue Reading about The Business of Racing – Getting a Job →
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This article came across my desktop the other day, and it prompted me to question the announcement. The article mentions that French lubricant manufacturer Ipone has renewed their association with …
Continue Reading about Is Sponsoring a Series a Smart Decision? →
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I read the press release this morning about Ivan Tedesco retiring from professional motocross racing. He's made the decision to retire on his own terms and is walking away while he is still a …
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Follow this link to enjoy a great interview by Steve Matthes with one of the sports best photographers, Simon Cudby. The Steve Matthes Show Podcast with Simon Cudby I've enjoyed Simon's work …
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Here is a recent interview I did for an Italian magazine, Xoffroad.it. They asked about my current job with Bel-Ray and my background in the motorcycle industry. Special thanks to Nicola Serragiotto …
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Despite cold temperatures, quad national champion Travis Spader and I got together for a photo shoot for his new clothing sponsor Troy Lee Designs. Check out the images in this gallery. Travis …
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Rockstar Energy Racing Suzuki. I am really looking forward to this relationship. Adding a Lites team to our program will help expand our exposure at the event and the addition of the amateur program …
Continue Reading about Working with Rockstar Energy Racing Suzuki →
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Here is a recent video shot by a friend of mine. Bayo Olukoton is a talented videographer, photographer, and writer from New Jersey who has been living out in California for a while. When he was back …
Continue Reading about Friends Stuff – Bayo Olukoton / Bryan Wallace video →