We've previously talked about all of the jobs relating to going racing at a professional level. Check out this quick video from Fox Sports with the Monster Energy Kawasaki Team. …
Continue Reading about The Business of Racing – Race Teams →
SCOTT LUKAITIS - POWERSPORTS, MOTORSPORTS & RACER - MARKETING, MEDIA & MANAGEMENT
Powersports, Motorsports & Racer Marketing, Management, and Media
Personal and professional website of Scott Lukaitis. Motorcycle Industry Professional, Marketing Brand Manager, Writer, Photographer and New Jersey Motocross Historian.
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We've previously talked about all of the jobs relating to going racing at a professional level. Check out this quick video from Fox Sports with the Monster Energy Kawasaki Team. …
Continue Reading about The Business of Racing – Race Teams →
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Recently published online with Powersports Business - Powersports Business Online 1/31/17 It's a new year and as the calendar flips over to another January, the traffic in your shop slows to a …
Continue Reading about Avoid the Winter Slump – Housekeeping Ideas →
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The energy drinks and the capital they provide rule the sport of motocross and supercross. Not only in the United States but around the world. You would be hard pressed to find a series or team …
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I've spent a bunch of time reviewing racers social media posts and profiles over the past couple of days, and one thing, in particular, came to my mind. SPELL YOUR SPONSORS CORRECTLY !! It's …
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RacerX just recently posted this great privateer profile with local racer Ronnie Stewart. Ronnie talks about his 2016 racing set-up and how he provides a return to his sponsors. Read Interview …
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A look back at more of my published work. This was a full page of coverage from KROC 2010 in the now defunct Motorcycle Racing Action. …
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