SCOTT LUKAITIS - POWERSPORTS, MOTORSPORTS & RACER - MARKETING, MEDIA & MANAGEMENT
Powersports, Motorsports & Racer Marketing, Management, and Media
Posts about motorcycles and other business-related items.
Significant changes are in store for the AIMExpo for 2020/2021. As they say, timing is everything and with all that is going on globally around the COVID19 pandemic and the need to change some of the …
Continue Reading about AIMExpo Moves to January – Becomes an Industry Only Event →
Great news from the MIC that dropped on Friday, April 17th. Revised Federal Guidance Released TodayFriday, April 17, 2020 Dear Members, Powersports employees, in manufacturing, distribution, …
Continue Reading about Powersports Employees Included Among Essential Workers →
Back in 2016, I wrote a piece on why I felt the spring open houses that so many dealers do should be moved to the fall. Back then I felt that the timing was wrong. Why go through all of the work and …
Continue Reading about Open House Time of the Year – Revisited →
Although it was scheduled for late August and hopefully well after the country re-opens from the COVID-19 pandemic, Parts Unlimited decided to pull the plug on their Madison NVP show. I personally …
Continue Reading about Parts Unlimited cancels August Madison NVP →
With all of the chaos going on in the world, the powersports industry is stepping in to help. Check out the email below that I received from the MIC. We are all inundated with the impact of …
In an email from the MIC The Senate passed the $2 trillion Coronavirus Aid Relief and Economic Security (CARES) Act to provide relief to Americans and businesses during the COVID-19 crisis. The …
Continue Reading about MIC Guide to COVID-19 Resources for Small Businesses →
The Progressive International Motorcycle Show returns to NYC and the Javits Center this December 6-8. Check out their most recent press release announcing all of the details of the show. In its …
From the Motorcycle Industry Council. IRVINE, Calif., Nov. 4, 2019 – Erik Pritchard has assumed the role of chief executive officer and president of the Motorcycle Industry Council (MIC), …
Check out this great video and infographic regarding last month's AIMExpo in Columbus, Ohio. …
Continue Reading about 2019 AIMExpo presented by Nationwide Event Recap – Together We Rise →
One of the most important items that came out of last month's AIMExpo was the new MIC Initiative of More Riders, Riding More. The motorcycle industry is in a crisis. The group of riders that have …
Continue Reading about MIC Initiative – More Riders Riding More →
Education is the key to success and this news from Tucker and Brandection is a critical step in the success at the dealership level. As a former dealership employee getting the right education …
Continue Reading about Tucker Powersports Announces TuckerU Powered by Brandecation →
Interesting news from the MIC as they recently announced an initiative to draw new riders to motorcycling. Over the last several years, the entire industry has been on a mission to try and increase …
Continue Reading about MIC Launches Long-Term Initiative to Attract New Riders →
